The recipe for a $200K per year job

Status
Not open for further replies.


Ding ding ding we have a winner!!!

1. Figure out your method to get on page 1.
2. Standardize it.
3. Choose your target businesses.
4. Pays some kid in the Philippines $50 to work your method on 200 chosen topics.
5. Rinse repeat.

@Kimboslice: the concept is good, especially to make an effort on paying a kid in the Philippines for USD 50, but this could only work if we are targeting our business to US/Canada/UK and other English speaking/written countries. In my situation I am from The Netherlands, that would be an issue since the chance a Philippine person cannot speak/write the Dutch language to work on the methods that should be done to be get on page 1 in Google.

You understand what I mean? I assume you mean with paying a person in the Philippines stuff like article writing, directory submissions etc. But in my example I am from The Netherlands the "to do" things should be done in Dutch sites as well and that would be the problem with a Philippine kid.
 
I promote my "directory" page, because over time the value will increase for the entire directory network.
I make it easy for them to promote my directory ... errr "their page".

@Kimboslice: again a question :) You've mentioned you sell just your directory page, for instance directorysite.com/chineserestaurantinmiami. Are you willing to tell me how many niches your directorysite.com contains? Is it just 1 niche that your directory contains or all the niches you are targeting?

Thanks again man
 
how's it coming along kimbo?

Pretty good actually.


I Hired a few new salesman.
Sent them these magicJack and they work from home.
We'll see how that works out...


Seems that a lot of the people we've been contacting don't even have regular web pages built. I make it very clear that by using my service, you are only "renting" the page one position. This means that people still need their own regular web page fro their company.

I started creating and hosting these pages for 6 months free and $29.99 a month thereafter. I give em a basic design for free and offer upgraded packages up to $5,000. No sales on the $5,000 package yet, but we've sold a few $1,000 design packages.
We'll see how that works out...
 
Pretty good actually.

Seems that a lot of the people we've been contacting don't even have regular web pages built. I make it very clear that by using my service, you are only "renting" the page one position. This means that people still need their own regular web page fro their company.

Wait, so your first page result links to your website, and then on your site you link to theirs? What else is on your site? A summary, synopsis of the client's website? A "review" of their business? Or is it just a redirect/cloak?
 
Wait, so your first page result links to your website, and then on your site you link to theirs? What else is on your site? A summary, synopsis of the client's website? A "review" of their business? Or is it just a redirect/cloak?


It's an actual page with content on it.
 
How about going in to the business and asking them if they're interested - chances are you'll get a better response selling face-to-face than you would cold calling.
 
How about going in to the business and asking them if they're interested - chances are you'll get a better response selling face-to-face than you would cold calling.

The problem with this is that it takes up a lot of your time. Outsourcing this would be a better plan, but only after you have your proof of concept and are profitable.
 
Pardon the noob question but how does a PPC campaign get you on page 1 of the organic results?




It doesn't. If you tailor your sales pitch properly, it does not matter if the page one position is through organic means or PPC. Getting on page one is all that matters. If I'm not on page one organically, I simply choose long tail keywords and setup inexpensive PPC campaigns to get the page one placement I'm selling.
 
Hey guys, can anyone show me an example of your site/directory you are selling to your client, please?
 
It doesn't. If you tailor your sales pitch properly, it does not matter if the page one position is through organic means or PPC. Getting on page one is all that matters. If I'm not on page one organically, I simply choose long tail keywords and setup inexpensive PPC campaigns to get the page one placement I'm selling.

I would think some prospective customers would be wise to that. Many know you have to pay to get on that position. I guess I'm missing the compelling reason for them to buy from you if it's an adwords campaign versus organic first-pagers. Are you saying you are hoping to exploit their naivete in all things interwebs?
 
the way i see it is this is very profitable in niches that are most "naive" towards "the internet" the further u can reach away from technological related fields the more u can earn. The willingness to invest in marketing fields they are not familiar with increases due to specialization. Its the same concept as a computer techy willing to pay more to have his car fixed compared to someone who is in the car related field.

So in a sense it is exploiting their naiveness towards organic vs ppc but at the same time its also demonstrating to them that either way u are able to get them on the first page as long as they have the funds.
 
Originally Posted by kimboslice
It doesn't. If you tailor your sales pitch properly, it does not matter if the page one position is through organic means or PPC. Getting on page one is all that matters. If I'm not on page one organically, I simply choose long tail keywords and setup inexpensive PPC campaigns to get the page one placement I'm selling.


I would think some prospective customers would be wise to that. Many know you have to pay to get on that position. I guess I'm missing the compelling reason for them to buy from you if it's an adwords campaign versus organic first-pagers. Are you saying you are hoping to exploit their naivete in all things interwebs?






I would think some prospective customers would be wise to that. Many know you have to pay to get on that position.


You're right ... A lot do. So what's your point?


I guess I'm missing the compelling reason for them to buy from you if it's an adwords campaign versus organic first-pagers.

My SUV's transmission went bonkers on me a few months ago. I'm a moderately bright guy, so I guess if I would have purchased a book on transmission repair, I probably could have figured out how to fix it. Maybe I could have gone to a transmission repair class for a course on SUV transmission repair. Heck, I could have quite possibly interned at one of the many SUV dealerships in the metropolitan area and learned the fine art of SUV transmission repair. Well I didn't. I brought the dog gone thing to a professional and I didn't care how he fixed it. I paid the man and he fixed it and now I can use the SUV to get from point A to point B.

The compelling reason to buy from me is that I will deliver to you what i say
I will. Some people have free time to research and try to determine how to get page one placements organically on their own... or figure out how to setup and maintain a profitable Adwords campaign.... More power to them.

An awful lot of people out there are just grinding it out on a daily basis and are busy working their businesses. These people are more than willing to pay someone to deliver a service that benefits them. For a lot of people, my service helps the bottom line.


Are you saying you are hoping to exploit their naivete in all things interwebs?


Why would you want to exploit someone? What kind of long term business strategy is that? Don't get me wrong, a lot of the people your are dealing with are not the most computer savvy people in the world, but claiming exploitation is a stretch. Because they are not as savvy, the sale pitch focuses more on the end product (more money in your clients pocket): not as much the means used (organic, PPC whatever) to get to the end product .

Don't sell people what you can't deliver. Don't bullshit people.

Tell people what you'll do for them
Figure out how many leads you can get for them by doing it.
Figure out how many you can close.
Figure out how much that adds to their bottom line.
Do what the hell you say you will.
Profit!


I mentioned this in earlier postings, but the directory listing is only a part of the service package I offer. An interesting thing has happened. After only a couple of months in this we are now getting referrals from people. Treat people right and they will love you.
 
the way i see it is this is very profitable in niches that are most "naive" towards "the internet" the further u can reach away from technological related fields the more u can earn. The willingness to invest in marketing fields they are not familiar with increases due to specialization. Its the same concept as a computer techy willing to pay more to have his car fixed compared to someone who is in the car related field.

So in a sense it is exploiting their naiveness towards organic vs ppc but at the same time its also demonstrating to them that either way u are able to get them on the first page as long as they have the funds.


Bingo!
 
@kimboslice

Thanks for opening my eyes to this - sometimes it's hard to see it from the customer's perspective which is the exact self-defeating mindset I tend to inadvertently lean towards. The auto transmission analogy is a perfect application to this business model.
 
This is interesting. I wonder if there's some cheap way to contact local merchants. I don't know- maybe that could be offshored or something. IF the cost of acquisition could be brought down to zero, or close to it, it would be a high-reward, very low risk proposition.
 
Status
Not open for further replies.