Facebook Social Ads

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if u mass target everyone your ctr will go up but the conversion rate will drop cuz you're just gambling on your market

Hmmmm lets see here. 9 cents a click to get 1 out of every 10 is only 90 cents. You paying 66 cents a click for a 1 in 5 is $3.30. Think about it.

Regardless, my lowest converting campaign is currently converting at 10%, with my average floating around 25%.

I suggest you reevaluate your theory.
 
Hmmmm lets see here. 9 cents a click to get 1 out of every 10 is only 90 cents. You paying 66 cents a click for a 1 in 5 is $3.30. Think about it.

Regardless, my lowest converting campaign is currently converting at 10%, with my average floating around 25%.

I suggest you reevaluate your theory.
lol... nice god complex there :P

I've never noticed a sharp decline in conversions due to "gambling" my market. I target general too and find the conversions across the board are fine as long as my ad-text and LP qualify the visitor.
 
Facebook needs to implement some sort of Keyword Insertion with aspects of their profile. My CTR would go crazy if I could make ads like

{KeyWord:Name} Are You Lonely?

Meet {KeyWord:Religion} women!
 
Facebook needs to implement some sort of Keyword Insertion with aspects of their profile. My CTR would go crazy if I could make ads like

{KeyWord:Name} Are You Lonely?

Meet {KeyWord:Religion} women!

It would be helpful, but really, it'd make everyone else's CTR go crazy too. After the users realized that all the ads had their name in it, it would wear off after a few days.
 
theres a real nazi (dis)approving ads at the moment.. rejected 5 very clean dating ads, i have heaps much more racy that are running at the moment. fken idiots
 
Some things that help...

Site name in ad copy

Site name on pic used

The pic you use for your ad copy - put it on your landing page.
 
anyone get the fb chat pop up when they log onto the acct they use their facebook ppc with? i logged on to my real one and no fb chat but my ppc one - a chat comes up but i have no friends on that :(
 
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