Here's my thoughts when I'm bidding on Facebook. Every single offer I run initially I expect to lose money while I'm doing some split testing (just like adwords!). What I'm trying to get a feel for is what kind of EPC the offer gets, and how GOOD my CTR can be.
For instance if I sent 500 clicks to an offer and it does .15 EPC, then I think to myself whether or not I can get a good enough Ad, so my average CPC goes below .15 in order to profit. The two main factors are my previous experiences in the niche/demographic, and what kind of CTR I'm getting with the initial ads.
Once you decide the offer's good to go, your goal should be to continuously split test in order to find your best ad. Once you've tested graphics, headlines, etc. and come up with your best ad, expand it to different demographics.
At this point you should be profiting since having a split tested ad should yield a high CTR and low CPC. Pretty much what happens next is to test the bids until you have a good balance of volume / profit.
Something to watch out for when testing bids is to remember that there are major differences in the days of the week you're testing. It's probably better to watch things week over week.
i just give another shot with dating offer and it got approved but they recommend 1.21 bid..WTF..will see how many impression I am getting..I am bidding $.45 now..
yeah I need some fresh boobies too :xomunch:man it's hard finding good looking bewbies on flickr.
can some suggest some keywords to search on there![]()
I don't see how you guys have dozens or even hundreds of campaigns running.
Is this like your main source of income right now? I've been at it for around 3 weeks & have only managed to find time to put together 8 campaigns. A few have been profitable.. 1 with a 300% roi.. But I just can't seem to get my ctr to go anywhere.
I think I need to just take a week off my other projects & get a couple hundred ads approved to split test?
I don't see how you guys have dozens or even hundreds of campaigns running.
Is this like your main source of income right now? I've been at it for around 3 weeks & have only managed to find time to put together 8 campaigns. A few have been profitable.. 1 with a 300% roi.. But I just can't seem to get my ctr to go anywhere.
I think I need to just take a week off my other projects & get a couple hundred ads approved to split test?
Facebook has murdered me. ROI -500%