I got my site and campaign up and I thought it was gonna be specfuckingtacular. I was wrong.
I wanted to run this by you guys and see if you have any ideas. First, it's a saturated niche. I have a decent site built out for it. The landing pages are dynamic, and puts the keyword in the title tag, meta tags, h1, and in multiple places in other on page text.
Not long after I got this thing running, I got hit with $60-$90+ min bids. Holyfuckinshit. I didn't get enough impressions to justify a shitty ctr imho.
A couple things: this is a new adwords account and one campaign that I ran had impressions through the roof but a terrible ctr. This only happened for one campaign though, which I have paused.
I'm not really sure how to get this trainwreck back on track. I can't really insert the keyword anywhere else unless I add a lot of text to the page, and there are already quite a few paragraphs. I just don't understand a QS of 1-3 on most of the keywords. Any ideas?
I wanted to run this by you guys and see if you have any ideas. First, it's a saturated niche. I have a decent site built out for it. The landing pages are dynamic, and puts the keyword in the title tag, meta tags, h1, and in multiple places in other on page text.
Not long after I got this thing running, I got hit with $60-$90+ min bids. Holyfuckinshit. I didn't get enough impressions to justify a shitty ctr imho.
A couple things: this is a new adwords account and one campaign that I ran had impressions through the roof but a terrible ctr. This only happened for one campaign though, which I have paused.
I'm not really sure how to get this trainwreck back on track. I can't really insert the keyword anywhere else unless I add a lot of text to the page, and there are already quite a few paragraphs. I just don't understand a QS of 1-3 on most of the keywords. Any ideas?