from Hydra
Hello Forum,
Head of Marketing for Hydra here.
OK, I understand the tendency to see any big company as "the man" and the popularity of conspiracy theories. But please allow me to set the record straight.
1. The affiliate who started this whole thread didn't issue his "the issue was resolved" posting because we sued him. (We never sued him.) He did it because we were finally able to settle the matter - thanks to Mr. Wickedfire AKA Jon's stepping in and helping. In the interest of full disclosure, we did send a letter at the time of the initial posting way back when. You can see how well that worked.
2. We initially did try to come to a fair compromise settlement on the issue with the affiliate. He threatened to post. It was our understanding we were still working on a fair arrangement when he did post.
3. We did call Jon, to ask him to take a look at the situation and help mediate because we felt we were being unfairly maligned and wanted the truth to be known - without publicly divulging confidential communications between us, our advertiser and one of our affiliates. We turned over ALL of our email and AIM correspondence relating to this advertiser and the affiliate to him. After reviewing, he did express his verdict that Hydra was not the evil empire everyone claimed. Phew. Here is a quote:
"Now as for the affiliate and the whole story, I'm only like halfway through these enormous email logs, but from what it looks like, the affiliate DID in fact violate Hydra's Terms of Service with this campaign and wasn't very honest afterall, shocker."
You can see that post here.
4. Had we been clearer and faster in our communications, this whole issue might have been avoided. We apologize for that and will work harder to prevent it from ever happening again. That said, there will always be disputes and issues that arise. It's the nature of the beast. I can promise you this: We will always try to settle issues in a way that is fair and doesn't make you hate us.
5. We did not ignore this thread. In fact our Affiliate Director posted a lengthy response all the way back on 4/29/09.
Here's the link.
6. Yes, we resisted/debated/agonized over posting a response here. For 2 reasons - 1) Business issues between Hydra and each of our affiliates are confidential. We don't go blabbing disputes, problems or whatever out in public, and 2) because of the anonymous nature of this forum and the prejudiced view held by some that networks and advertisers are unequivocally evil, it often happens that any posting is just an invitation to more controversy. Not being more vocal I can see was a mistake. Even though the affiliate offered no proof, everyone assumed we were the bad guy. Live and learn. (This is an attempt to start correcting it)
7. It's not in Hydra's interest to screw over our affiliates. For real! Our business depends on you! But we also can't screw over our advertisers. Our business depends on them too. We do try very hard to help our affiliates make money and grow their business over the long term. That's how we grow. And yeah, we know there are zillions of ad networks. We try to serve you better than the others so you stay with us.
What else? I don't know. If I missed something someone please tell me and I promise to respond. Hey and if you want you can call or email me directly. We have nothing to hide, I swear!
Mason Wiley
SVP Marketing, Hydra Network
Direct line (310) 432-1139
Email
P.S. That picture of the kid with the gun to his head is hysterical - though completely untrue and inappropriate. As a father myself I find it highly offensive
