LoL Hydra LoL

Spliffic

Spliffic

Loves Cron Jobs
Apr 5, 2008
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VanCity
So my account was suspended due to inactivity. I contacted my AM and basically asked WTF? She replied with "how long has it been since you generated any revenue with Hydra?" and I replied that I haven't run anything for about 6 months now. She said "that's why" and basically told me that they're clearing out their system for "Hydra 2.0". She said even affiliates that haven't generated anything within the last month were deactivated.

She went on to tell me that Hydra now only prefers to work with only top earning publishers and then had the nerve to ask how much rev I did last year with other networks. When I told her some rough figures, things obviously changed and now she's in a big hurry to reactivate my account. I must say now I'm not so stoked to even wanna split test anything with them after this bullshit move.

I know we've talked about this time after time here on WF as to why the fuck networks would deactivate inactive accounts is beyond me. "We only want to work with high earning publishers". Lol, how the fuck do you think you'll get to work with high earning publishers if you don't give people a chance? Little do stupid networks like this know that the newb affiliate that's making $10 a day one month won't do $100K the following month. Or the other affiliate who does big numbers with one network one day decides to split test an offer and drop traffic bomb on Hydra, only to discover their account has been deactivated.

WTFG Hydra once again.
 


Spliffic said:
So my account was suspended due to inactivity. I contacted my AM and basically asked WTF? She replied with "how long has it been since you generated any revenue with Hydra?" and I replied that I haven't run anything for about 6 months now. She said "that's why" and basically told me that they're clearing out their system for "Hydra 2.0". She said even affiliates that haven't generated anything within the last month were deactivated.

She went on to tell me that Hydra now only prefers to work with only top earning publishers and then had the nerve to ask how much rev I did last year with other networks. When I told her some rough figures, things obviously changed and now she's in a big hurry to reactivate my account. I must say now I'm not so stoked to even wanna split test anything with them after this bullshit move.

I know we've talked about this time after time here on WF as to why the fuck networks would deactivate inactive accounts is beyond me. "We only want to work with high earning publishers". Lol, how the fuck do you think you'll get to work with high earning publishers if you don't give people a chance? Little do stupid networks like this know that the newb affiliate that's making $10 a day one month won't do $100K the following month. Or the other affiliate who does big numbers with one network one day decides to split test an offer and drop traffic bomb on Hydra, only to discover their account has been deactivated.

WTFG Hydra once again.
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dude, this is funny I just pmed mason about this shit.
 
Spliffic said:
I know we've talked about this time after time here on WF as to why the fuck networks would deactivate inactive accounts is beyond me.
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Same here, I've never understood why networks would turn off inactive accounts. I think their job should be to make those accounts active, NOT deactivate them and shun them away.
 
Yea, I got that too. I used to like them a lot but now they are officially in my "networks that suck" list. What the fuck were they thinking?
 
It's their new business model. Rather than dumping 2,000 inactive pubs on an AM, they want the AM to focus on pubs who can deliver.
 
They're not the only network to do so. And what's the real issue anyway? IF someone hasn't run traffic for 6 months, is it really a loss?

Not that I care, your biz is your biz, but the reality is there are DOZENS of networks in most people's bookmark bar, how many REALLY mean that much to be a member of?
 
Yeah, they're basically saying they don't have the confidence, skills or desire to take hungry new affiliates and create a successful long term relationship.

Sure - 80% of the volume in this industry comes from 20% and they want to focus on the top 20% and not be bogged down by pretenders and time wasters. Nothing wrong with that. But that's what a good Affiliate Manager is supposed to learn how to do: manage their time effectively.

I'm sure almost everyone can remember when they were starting out, not doing much revenue and you had that Affiliate Manager who was willing to work with you and invest in you. And when you start doing some real volume with that person - those bonds inevitably end up lasting a very long time. That's precisely how you build rock solid loyalty in a me too industry.

Obviously, Hydra doesn't understand this - and their performance as of late is a clear reflection of that.
 
Lol i just checked and mine is suspended too.

I like this part:
Please also note, we have established tougher qualifying criteria for all new affiliate applications — we will now only consider applicants who have achieved the level of $10,000/month in aggregate affiliate earnings working with at least one major network, and who have at least a year of proven earnings as an affiliate.
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I wonder what they consider a major network.
 
yeah, but consider this...

We are going from a wide open network to an exclusive, tightly controlled one. Why? Quality. We have to deliver quality traffic to bag the big brand advertisers... and to keep their campaigns. We're trying to build a better, more lucrative future for CPA - one that isn't dependent on Acai and other sketchy rebill offers.

Also understand, it is a risk to us and our advertisers to have thousands and thousands of affiliates who don't do any volume with us have access to our campaigns and ads.

And, finally we only deactivated accounts for pubs who hadn't logged in for months, and/or generated less than $150/mo over a period of time. We made an exception for pubs who had driven significant volume over the past 2 years and are reaching out to them.

We're looking to develop long-term relationships with pubs who want to work with us. Because knowing who we're working with is one of the best ways way we can control quality.

Yes, I understand your points that the little guy can become a big guy... or that some pub can out of the blue suddenly decide to run a bunch of volume. But we have gotten burned enough times by fraudsters and those delivering marginal or poor traffic quality, that we're willing to give up those not so likely scenarios to create a premium network able to bring in premium campaigns for our pubs.
 
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You should have just kicked all the fat people out of the network you'd have gotten better press.
 
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