WF Faq about PPC->Arbi
This is a good thread, and chrislingle has really offered a lot of great info. (Thanks Chris!)
It seems there are a few things people would still like to learn more about here, including myself.
Aff. marketing is not like arbi, so maybe we could share some more thoughts and ideas on:
1) The landing page. In arbi, the landing page can look like it was designed in 1996 with fugly templates and even no images. I imagine in AM, you need to have a somewhat decent / tempting looking landing page, and perhaps the Keep It Simple Stupid principle of arbi doesn't quite hold. Or does it to some extent?
2) Leaks. In arbi, you don't want any leaks / internal links anywere because it distracts the visitors from the ads you want them to click on. In AM, internal links to subfolders, categories, other products can be good. But my question to the more experienced AM'ers is: Do you typically have more success with simple sites with just a few internal links and pages?
In other words: is less more, or is more less?
3) Content. If you are promoting certain products, will the quality or amount (words, lines) of descriptive content affect your CTR? If I put myself in the visitors shoes, I would think descriptive content surrounding each product is a plus. But...this leads me to the next issue..
4) Automation. As we know, arbi can be automated to a large extent. The sites and pages can be mass-produced with content generators, and misc. other techniques wearing different shades of hats
For AM - this seems like something you don't usually can (or would want to?) automate too much, am I right?
.Time to try more!!
