IGaming under pressure: what should advertisers do in 2026?
The online gambling market has already broken the $100B+ mark and is expected to reach $169B by 2030, but getting access to this money is becoming increasingly hard. Regulators are tightening laws, so you should be able to adjust your 2026 strategy and get prepared for the next wave of bans
In our new material, we break down:
- Specific legal changes in Lithuania, Croatia, the UK, Brazil, India, and other countries
- How the new Google and Meta rules affect traffic costs and conversion
- Which creatives no longer work – and what to use instead of “quick money” angles
- Which traffic formats still help when Google Ads, Facebook, and TikTok limit gambling ads (Popunder, In-page, Push, Native)
- Why it’s worth looking toward Latin America and Asia now, not only Europe and the US
Read our new article and adapt your funnels to the new rules of the market