education required for IM as a full time job?

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blank_czech

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Mar 16, 2008
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I'm just curious as to what some of the more successful (your income comes from IM) people out there have for educational backgrounds? [TANGENT] It seems as though going to college for something like Internet Marketing seems like a bad idea. I suppose a Web Development degree would be something better?
 


It really depends on what level you want to get involved with internet marketing. If you want to build a long-term, sustainable business a degree certainty wouldn't hurt. If you wanna make a quick buck you just need to be savvy and think a step ahead. Can't count on that working forever.
 
For Internet Marketing things I would study:

Finance - learning to use analytics and understanding numbers is key - spreadsheets are your friend
Engineering - Learning how to think about how to build stuff will help - very numbers driven

MIT - waste of time - unless you are learning the programming skills you need and cannot find a decent PHP for dummies book

Marketing - even bigger waste of time, if you make decisions based upon touchy feely crap they teach in marketing then you have already lost

We have 50 employees and only 1 does not have a degree, vast majority are either finance or engineering. Getting a degree means nothing except that without one you dont have much of a chance of being taken seriously by an employer.
 
Im from Australia and i got expelled in year 9 never went back to school
never studied anything new except my apprentice butchery shit and now
IM and im on 400-500 a day now and its long term..

i dunno how you US of A'ers treat all this college stuff it seems very important over there us Aussies just roll with it and learn shit as we need to i guess

do you need college???

i dunno i didn't!
 
Im from Australia and i got expelled in year 9 never went back to school
never studied anything new except my apprentice butchery shit and now
IM and im on 400-500 a day now and its long term..

i dunno how you US of A'ers treat all this college stuff it seems very important over there us Aussies just roll with it and learn shit as we need to i guess

do you need college???

i dunno i didn't!

I agree with everything you said. That's how I do things too. Maybe I should move to Australia?
 
So would you say a degree would something akin to a rite of passage?

No, because there are far more useless cunts in the world with degrees than there are without.

Just like anything else, a degree simply means you managed to finish something, however, the sad reality is it's really hard to fail to get that degree in most schools once you are accepted.

So although it may be true that it may gain you an extra point or two when someone is browsing resumes filtering (mainly because some talentless HR grunt is doing the filtering), it won't give you rite of passage because demonstrable ability trumps anything on a piece of paper from a school.

Basically once you are working with people and you start to realize that degree doesn't automake you intelligent or talented and that you shouldn't have copied all your coursework from the other students like 80% of the students do, well, then you'll realize your still fucked.

Degree can be helpful, but not a sure thing. Back it up with some raw chops.
 
Kinda true that degrees just say you've done the work and stand for little else. So many get their degree in something and then get jobs unrelated to what they've studied.
 
I studied in Ozzie land, and most Ozzie's dont go to college. You don't need a college degree to get rich. College degrees do help with developing you socially, with your ability to write, speak, and communicate in general. But most knowledge learned will not help you in the business world. Reccomended reading: Positioning Battlefield for The Mind, Guerilla Marketing, and a few other marketing books. Business is 20% product/service and 80% marketing/advertising.
 
I don't think its a matter of educational attainment, it's more of a combination of common sense, creativity, critical thinking and street smarts (think as you were the mass).

I have a Master's (M.S.) in Counseling and it's worthless for generating rev in AM...but it is helpful in building and maintaining relationships. I'm 27 and want to quit my Counseling job to do AM full time...but i haven't been able to make enough to do so just yet.

Education= Great

Experience= Great+
 
You need to realize that in business, your employees are the ones that make you money, its not you. The sooner you can figure out how to make money from your "employees" the sooner you have a sustainable business. For example, I recently was at a bagel store and had an interesting conversation with an illegal mexican that was a bagel maker. He said he makes $9 an hour, that was when I realized that, damn the owner of this store is having him produce probably $40 in revenue per hour, and that this mexican is getting ripped off; so to speak. This is just another example of arbitrage, and I prefer to break down large corps and even small business into how much revenue/profit is generate per employee. Can anyone think of what corporations make the most in profit per employee? I know google makes way more per employee when compared to yahoo.
 
Walmart dude. Walmart. Come on there's a big reason why every big box chain pays their employees like shit - to sponsor NASCAR, no shit. Fuck the big box.



You need to realize that in business, your employees are the ones that make you money, its not you. The sooner you can figure out how to make money from your "employees" the sooner you have a sustainable business. For example, I recently was at a bagel store and had an interesting conversation with an illegal mexican that was a bagel maker. He said he makes $9 an hour, that was when I realized that, damn the owner of this store is having him produce probably $40 in revenue per hour, and that this mexican is getting ripped off; so to speak. This is just another example of arbitrage, and I prefer to break down large corps and even small business into how much revenue/profit is generate per employee. Can anyone think of what corporations make the most in profit per employee? I know google makes way more per employee when compared to yahoo.
 
I did it in International Business & Finance. At least I'm going to finish in a couple of months from now on.

Education is good, if you are smart enough to filter all the information, and keep only what's useful for you and your business, there is a lot of crap 80-90%, that you are never going to use.
 
You need to realize that in business, your employees are the ones that make you money, its not you. The sooner you can figure out how to make money from your "employees" the sooner you have a sustainable business. For example, I recently was at a bagel store and had an interesting conversation with an illegal mexican that was a bagel maker. He said he makes $9 an hour, that was when I realized that, damn the owner of this store is having him produce probably $40 in revenue per hour, and that this mexican is getting ripped off; so to speak. This is just another example of arbitrage, and I prefer to break down large corps and even small business into how much revenue/profit is generate per employee. Can anyone think of what corporations make the most in profit per employee? I know google makes way more per employee when compared to yahoo.

2007:

GOOG = $987,384 revenue per employee
YHOO = $487,342 revenue per employee
 
if you want to see revenue per employee take a look at the big wall street firms

i think goldman sachs makes in the low millions per employee
 
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