I agree with alot of your conclusions, if someone is building a blog just out of passion. But if thats the case, they should'nt be thinking about monetization.
So if your wondering why people fail at blogging, thats aimed at making money, its because they just dont know what they're doing.
I've done a ton of "blogs" that make money quickly, but thats because I had a plan for traffic generation, and monetization, and most of the time, I didnt know SH** about the topic, before I entered.
Heres the easiest recipe for a successful blog:
1. Choose how your going to generate traffic, short term and long term strategies. (i.e. ill start by buying display traffic, or traffic trading, and focus on SEO for long term)
2. Choose how your going to monetize your blog, (i.e. affiliate offers, traffic selling, CPM or CPC ads, selling links, building a list, etc)
3. Build out the plan before I even buy a domain.
4. Execute, test, track, optimize, and scale.
Its just that simple. Most people dont know how to expand on those things, or only know how to do certain things, and arent willing to either learn, or hire someone who already knows to get it done.
Now lets say your building a blog, to build your brand, and authority. Those types of blogs might not be about money, as much as just getting industry insiders to respect you. But SH*** what am I thinking, of course its about money, because the more people respect you, the more money you can make if they want to work with you.
So if im building that type of blog, in order to get readers, I could literally join a bunch of FB groups, and whenever I write a new post, share the link in those groups, and Id instantly get traffic.
I could then automate that process with a really cool tool, im not going share because its to awesome lol but with that tool I could automatically find more and more FB groups, Google+ groups, etc. related to my niche, and share my new blog posts with them all on Autopilot. (JK... tool is called massplanner)
If that person knew how to do real effective SEO, they'd be able to rank on Google very easily, and generate organic traffic as well as social traffic.
So social traffic would be short term boost, SEO my long term.
Alright, well this post was a lot longer then I planned!
So if your wondering why people fail at blogging, thats aimed at making money, its because they just dont know what they're doing.
I've done a ton of "blogs" that make money quickly, but thats because I had a plan for traffic generation, and monetization, and most of the time, I didnt know SH** about the topic, before I entered.
Heres the easiest recipe for a successful blog:
1. Choose how your going to generate traffic, short term and long term strategies. (i.e. ill start by buying display traffic, or traffic trading, and focus on SEO for long term)
2. Choose how your going to monetize your blog, (i.e. affiliate offers, traffic selling, CPM or CPC ads, selling links, building a list, etc)
3. Build out the plan before I even buy a domain.
4. Execute, test, track, optimize, and scale.
Its just that simple. Most people dont know how to expand on those things, or only know how to do certain things, and arent willing to either learn, or hire someone who already knows to get it done.
Now lets say your building a blog, to build your brand, and authority. Those types of blogs might not be about money, as much as just getting industry insiders to respect you. But SH*** what am I thinking, of course its about money, because the more people respect you, the more money you can make if they want to work with you.
So if im building that type of blog, in order to get readers, I could literally join a bunch of FB groups, and whenever I write a new post, share the link in those groups, and Id instantly get traffic.
I could then automate that process with a really cool tool, im not going share because its to awesome lol but with that tool I could automatically find more and more FB groups, Google+ groups, etc. related to my niche, and share my new blog posts with them all on Autopilot. (JK... tool is called massplanner)
If that person knew how to do real effective SEO, they'd be able to rank on Google very easily, and generate organic traffic as well as social traffic.
So social traffic would be short term boost, SEO my long term.
Alright, well this post was a lot longer then I planned!