ok so expand on this with your ideas:
- what keywords have most comp?
- what keywords have least comp?
- what keywords have the highest/lowest bid prices (yahoo)
- how many competitors are showing up in various keyword searches(yahoo)
- which competitors are showing up consistently during your keyword searches?
- what type are they? manufactures, resellers, or affiliates?
- what are there strengths weaknesses?
- any hiden opertunities there?