What is rtb traffic?

[teguh123]

I saw this in wickedfire

AdX Traffic via RTB platforms

http://www.wickedfire.com/enlighten...google-adsense-product-ask-me-anything-3.html

What is that?

Also I read about trading traffic here

Media Planning and Buying Agency http://ruibiconproject.com AppNexus PubMatic - Home

I wonder what those companies are? We can buy traffic from them?

 

[jryan21]

It is like black boxes on Wall Street, except for ads on the internet.

 

[SteveGG]

It is like black boxes on Wall Street, except for ads on the internet.

Correction: Ads (and everything else on the Internet) are in just one black box...

[ame]http://www.youtube.com/watch?v=iDbyYGrswtg[/ame]

 

[DanTe_0101]

yes you have, Right To Buy traffic....