Sitescout vs. Zedo?

M

MistorToker

Myopic Asshole
Mar 31, 2010
245
6
0
Bay Area, CA
IIRC some dudes on here were saying zedo had insane monthly minimums, so i talked to their director of sales ben over there to figure out what exactly insane was. and sure as shit, he quoted me 18k upfront for 6 months regardless of volume. i'm a REAL small-time buyer - 30mm imps/month, heard about sitescout the other day and was wondering if anyone who's had experience with both can suggest one or the other.
 


I've been using sitescout for awhile. I haven't used zedo but I know for AM sitescout will probably be easier to setup and optimize campaigns. Support is great and should be easy to get in contact with for any pricing and any other questions. One added benefit of using them is you can bid on their DSP that is connected to admeld, pubmatic and rubicon inventory, a ton of sites. PM me if you need a contact there.
 
+1 for Sitescout. love it.

their terms are much more flexible than Zedo's and they have a very cool team. it's obvious that it was designed from the ground up with the performance media buyer in mind (eCPA/eCPM/testing/optimization/etc.) and it's very easy to execute proper testing methodologies for your campaigns. personally i love the multiple facebook/adblade style text ad's that can be run within single ad containers.

highly recommended.
 
MistorToker said:
from hi5 to eharmony to the newyorktimes, few high-profile publishers even let me serve off it, let alone bill on my counts.

and thanks for the suggestions guys i'll check out sitescout
Click to expand...

Lol if they didn't allow Adshuffle, good luck getting them to approve SiteScout.

In terms of familiarity, I'd rank ZEDO as 10/10, AdShuffle at 6/10 and SiteScout at 1/10
 
We used to run ZEDO but actually got denied by 2 very large ad networks to place ZEDO tags because they said there is some security issue with it. Also, I've heard countless stories about ZEDO treating people poorly.
 
shortattract said:
What do you run now smax?
Click to expand...
Now he hand-delivers the ads himself, direct to consumer. No more security holes. Why else you think he flies a plane?
Campaign optimization is done on graph paper while he's flying the plane from house to house; he draws segmented multivariate analysis by levitating a pen with his mind.
Some may say I'm outing smaxors secrets, but since nobody else has the superhuman capability to duplicate his method or results, I don't see the harm.
 
uplinked said:
Now he hand-delivers the ads himself, direct to consumer. No more security holes. Why else you think he flies a plane?
Campaign optimization is done on graph paper while he's flying the plane from house to house; he draws segmented multivariate analysis by levitating a pen with his mind.
Some may say I'm outing smaxors secrets, but since nobody else has the superhuman capability to duplicate his method or results, I don't see the harm.
Click to expand...

Leave the jokes to the professionals eh?
 
the other ones to look at (IIRC) are mojo mediaplex and doubleclick, but pretty sure those are as expensive if not more expensive than zedo. kinda sucks...i use adshuffle and have never had any issues.
 
uplinked said:
Now he hand-delivers the ads himself, direct to consumer. No more security holes. Why else you think he flies a plane?
Campaign optimization is done on graph paper while he's flying the plane from house to house; he draws segmented multivariate analysis by levitating a pen with his mind.
Some may say I'm outing smaxors secrets, but since nobody else has the superhuman capability to duplicate his method or results, I don't see the harm.
Click to expand...

fuck up nigga
 
I do like the way sitescout is able to render 3 sets of pic/text ads in one container. Very Cool.

What kind of rates are everyone paying. They want $700 a month prepay for 10Mill impressions which doesnt seem bad.
 
Unarmed Gunman said:
Sitescout is not an approved IAB ad server so good luck billing off their numbers.
Click to expand...

I see a lot of huge affiliates using this adserver, their ads are everywhere. I don't think billing off the numbers of your ad server seems really that important to them. They probably factor the descrepancies into their ROI or have built trust with the publisher over time to negotiate billing off their numbers regardless of IAB compliance.

Whats more important is they have a decent ad server that does some pretty cool shit specifically designed for affiliates.
 
Seema said:
I see a lot of huge affiliates using this adserver, their ads are everywhere. I don't think billing off the numbers of your ad server seems really that important to them. They probably factor the descrepancies into their ROI or have built trust with the publisher over time to negotiate billing off their numbers regardless of IAB compliance.

Whats more important is they have a decent ad server that does some pretty cool shit specifically designed for affiliates.
Click to expand...

Sitescout is garbage. It got bought out by the Rubicon Project in order to attract more affiliates onto their exchange / optimization platform. There aren't any "big affiliates" using this ad server. More like a few dipshits that work at Rubicon that still get off to a few hundred a day in revenue off of diet and teeth. You have not seen this ad server anywhere other then The Rubicon Project.
 
Foreigner said:
Sitescout is garbage. It got bought out by the Rubicon Project in order to attract more affiliates onto their exchange / optimization platform. There aren't any "big affiliates" using this ad server. More like a few dipshits that work at Rubicon that still get off to a few hundred a day in revenue off of diet and teeth. You have not seen this ad server anywhere other then The Rubicon Project.
Click to expand...

Hmmmm the ads seems to be direct buys on several very high traffic sites and also checking the landers it seems theres some pretty consistenly huge volume being pushed to them so I think you're talking a lot of shit in terms of them not being big affiliates.
 
You must log in or register to reply here.
Top Bottom