It'll be dominant by the fact that mobile traffic will surpass Desktop traffic. So, naturally, when people want to shop they'll start using their mobile/tablet since its more readily available.
Your response sounds like all those critics back in 1996, "yeah, people are going to surf the internet, but they would NEVER place their credit card information into a website, they'll just pick up the phone to call in and order, online shopping will never catch on." What can those people say now?
Some of you people still think in your "desktop brain". Like, people are going to be un-comfortable doing all that typing. Well, there is room for a voice autofill app right?
As well, most of these youngsters have grown-up on these mobile devices, so typing for them on the mobile is relatively easy. They don't mind it as much, as someone who knew what it was like to not even have a mobile phone, or even the internet readily accessible. The older you get, the weirder it seems that the new technologies are more helpful. Study your demo, if you have a younger audience you can get away with mobile credit card processing more than you realize. If you have an older audience, you're conversions are going to be more desktop based. If you have a really older audience, be prepared to speak to them on the phone. Understand?
General Checkout Conversion Rate:
To increase general conversion rates, how about you don't ask for information that is completely un-necessary. I mean, why the fuck would I need to give you my birth date to place an order? If you want to survey your customers, do it after I'm a customer, and give me a 5% discount on my next order for filling out your survey, and then I'll be more willing to give you my date of birth. Some of the forms I see are pretty ridiculous, Phone #1, Phone #2, Mobile, Fax (really fax?).
"Reduce to a minimum all that is un-necessary" - Don Juan Matus
Carry on...
P.S. This thread had great potential until Zsaleem fucked it up. People like him that have nothing to contribute but stupid shit in a good thread are the reason no one serious is going to continue posting in this thread, even though it was an excellent topic. OP's fault though was he posted it in STS.
