Next Year, Content Sites

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supermike

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Oct 18, 2006
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Next year I was planning on doing some content sites to draw traffic for AdSense, much like plentyoffish.com does it. I'm a seasoned PHP/MySQL/PostgreSQL developer in a business environment, but don't have a lot of spare cash. I take it that the trick is profit re-investment and to scale this sort of thing properly. When I say scale, I mean start with shared hosting, then dedicated, then your own hosting with Time Warner Business Class, then fractional T1, then T1, and so on. The trick is knowing if this is going to be a viable business model and if it's really going to be this hard or have huge risks.

Please share with me. I'm new. Thanks.
 


If I was a seasoned PHP/MySQL/programmer I'd be making a looooooot more money. I'd actually be able to implement some of my larger scale ideas without having to pay coders an arm and a leg for customized solutions!

Maybe you should just become my employee. Well, you can start out as an intern... then when the cash flow comes in, I'll hire you.

:cool2:
 
Ah, haha. Sorry. I'm probably asking too many questions at once in that. I'll stick with one at a time. If I want to design my own forum software, and reimplement it with content sites that draw eyeballs, have experienced people found this to be an easy ramp up the pyramid from shared hosting, dedicated, and on to self-hosted solutions? Or is it frought with huge risks and not worth the effort? I just want to take a stab at being another Shoemoney.
 
Worry about the eyeballs first.

You can work on the scalability next. No point paying $500 per month in hosting if only 10 people are looking at your forum.
 
  1. buy a copy of vBulletin at vbulletin.com
  2. spend $1k for a quality, custom skin themed for your topic
  3. have your designer install relevant hacks from vbulletin.org
  4. implement ways to monetize your site (adsense, affiliate offers)
  5. market your site like hell
  6. watch the money roll in and give me 50%
 
If I was a seasoned PHP/MySQL/programmer I'd be making money...without having to pay coders an arm and a leg for customized solutions. Maybe you should just become my employee...
:cool2:

Well, I don't live in India. My day job salary used to be $120K during the dot com era, but then that all crashed and now I only make $60K with a slight hint I might make a marginal raise. I'm overworked during the day, got about $20K in debt besides cars and house, and I moonlight on an opensource, Linux/PHP/PostgreSQL based CRM project right now, hoping that will make it big. (I work so hard that I stay up too late and show up late at the office.) So what I'm saying is, "Do you think I cost too much?" I probably do. You can pay Indian programmers about half my salary.

While working on the CRM project for about 3 years now, trying to make it as slim and yet remarkably intuitive and yet functional as possible, I stumbled across reddit.com one day and that's when I found a link to read about Jeremy Shoemoney. I then said, "Hey, I can do that!" and started scribbling it out on paper. But then I thought, "Wait a minute. How does he scale? How did he take it from shared hosting to dedicated to self-hosted on his own site? What kind of content draws that much Google AdSense across thousands of sites?"

Some more background...

* My Linux/PHP/PostgreSQL/MySQL programming job got outsourced to Brazil. I was told I could hit the streets or take a lousy sysop job that involved a little programming here or there on the side. I couldn't move away this time, though -- my kids are set for some scholarships if we stay where we live, and my wife was at the pinnacle of her career. So I remained. When I got into this new job, I noticed the boss didn't have a tracking system for trouble tickets. There was a lot of confusion and frustration with the staff I was to manage for him. So, at home, I wrote a ticketing system in PHP/PostgreSQL. I brought it into the office and the boss liked it. He said it was simple, intuitive, and had a lot of potential to grow. So we implemented a fork of it and grew that. Then, it caught on like an idea-virus (to quote Seth Godin). It took off. Now 400 employees in a global company use it. Seven departments rely on it daily. One department is the Brazil programmers that took my old job. All of us use it to track work, request IT help (from my dept), and do business web app bug reports in it.

* The stupid global company then caught on and said, "Gosh, I guess our departments need something like this. Let's go out and spend big bucks to replace it with something professional and with great tech support." So they spent $200K and got practically the worst app on the planet. That project collapsed bigtime and now they're back to looking at my app, collecting business analysis on it. Perhaps this might mean it becomes its own department -- I don't know. That would be nice income for me.

* Back at home, I took the original parent project of this fork and incorporated ideas that worked at my office, and dropped ideas that didn't work well. I then rewrote the backend at least 3 times, making it leaner and meaner, and adding in new concepts as I read about something that worked well on the web. Now there is no code at my office that exists in this parent app. I also wanted a little OOP, but not so much OOP I wasn't getting anything done and the thing ran too slow. Anyway, I hope to finish this project near the end of the year, get it out there, and then while it's hopefully stirring up interest, I was going to jump on hundreds of content/forum sites that get all their cash from Google AdSense.
 
buy a copy of vBulletin at vbulletin.com

Good advice. However, to avoid getting hacked, I was going to build something foreign to the bad guys by building it from scratch and making it rock solid. That way, I don't have to live with whatever exploits are geared to vBulletin.
 
supermike, it's all about using your time efficiently. Dont reinvent the wheel, vbulletin is secure as-is. phpBB on the other hand... let's not go there

Dont worry about the hosting for now, just worry about content and marketing.
If you have great content it will promote itself, but it's still a good idea to market it anyway

what you need to do for now is build up as much content as possible
find ways to market that content
once you have traffic, come back here and we'll give you advice on how to monetize it
 
just wondering, does it really cost 1k for a custom designed theme?

I take it you're talking about vBulletin themes? Yeah, that's the going rate that I see, and that's even if you have someone from Eastern Europe, Brazil, or India build it for you, not a USA developer (he would probably charge you double that). I take it you're not a web developer, right? As for me, I would just as soon visit a site, love the theme, download its CSS, play with it, figure elements of the site out, and replicate that in a new theme of my own.
 
As far as hosting goes you can start out shared or start out with a reseller plan both are very cheap monthly. Then you can upgrade to a leased server and just keep adding leased servers when you grow or you can co-lo into your own rack. I suggest starting wtih a hostgator reseller ($25 month) it should be a great start and last you a good while unless you start using a lot of BW. Which if you do you should earn more because your site is more popular. Protect your resources and prevent hotlinking :)

As a programmer you have a jump start and can implement your own ideas and test thmand work on them in your spare time w/out dropping $ on someone else.

Designers seem easier to come by if you need one of them and less likely to steel your site/idea too ;)
 
I see lots of things in this thread, but I don't see anything about content, visitors or traffic. While your developer background can be very helpful, I have a feeling that you're focusing on the wrong thing.

As I understand it, your ultimate goal is to "jump on hundreds of content/forum sites that get all their cash from Google AdSense", but seeing as how you're worrying so much about hosting, it looks like you're missing the point.

Your main issue should be finding the right content & traffic combo, first making that one profitable site, and only then replicating it hundreds of times, NOT thinking about scaling before you have a model to scale. This article should give you a good overview of the process:
http://www.aojon.com/applying-the-kiss-method-to-your-projects/
 
Your main issue should be finding the right content & traffic combo, first making that one profitable site, and only then replicating it hundreds of times, NOT thinking about scaling before you have a model to scale. This article should give you a good overview of the process:
http://www.aojon.com/applying-the-kiss-method-to-your-projects/
Why replicating and not expanding ? Google and their visitor love big fat content site.. think about.com

Rento
 
Next year I was planning on doing some content sites to draw traffic for AdSense, much like plentyoffish.com does it. I'm a seasoned PHP/MySQL/PostgreSQL developer in a business environment, but don't have a lot of spare cash. I take it that the trick is profit re-investment and to scale this sort of thing properly. When I say scale, I mean start with shared hosting, then dedicated, then your own hosting with Time Warner Business Class, then fractional T1, then T1, and so on. The trick is knowing if this is going to be a viable business model and if it's really going to be this hard or have huge risks.

Please share with me. I'm new. Thanks.

It doesn't matter how much code you know. If the idea sucks you wont make much money anyway. You will blow it al on promotion and coding and see little ROI.

With content sites you don't need all that hardware. Just..um..get some content. Write it yourself or use a simple program like TE to create it.
 
Whoa, you've got to be joking...
No. He's not talking about the level of themes you buy at sites like extremepixels for 29.95. He's talking about a quality custom theme UNIQUE theme complete with logo banners, the works. And you own full rights to it.

And when I say quality I mean quality like this: http://deuceace.com/ and better.

You don't just get a pretty skin. The true pro skin developers literally hand you your online identity. They create your brand. That's why the good ones start with their very base prices at around $700.
 
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