NEW Facebook Ads
- Thread starter Jon
- Start date
Lol...John chow.
Still, FB is retarded if they think branders will pay for overpriced inventory and still be content with the shitty combo of 110x70px static pic, 35 char headline, and 135 char body.
It'll only be a matter of time until the branders demand the same rich media and IAB creative standards that they can get on Myspace.
Bullshit, Facebook ain't going anywhere for affiliate marketers, that's too easy monies for too many peeps
Yup, I noticed that months ago. They wouldn't allow a damn thing that's profitable.
The only reason you would want to use facebook ads is if you want to create a fan base for something.
The only reason you would want to use facebook ads is if you want to create a fan base for something.
That's exactly why I think they haven't adopted the standard banners at this point. It's all just a numbers game and honestly I don't think fortune 500's would pay anywhere near the CPM's that FB is achieving with their self serve flyer ads. Having three different ad blocks creates more variety and opportunity for clicks. Offering CPC ads also allows them to step in and help optimize for clicks and make a ton more money. Lets take one of my current campaigns as an example, currently I'm paying around a 50 cent CPM and using the CPC model, nothing spectacular for my CTR but pretty average. You really think that the big branding companies are going to be willing to pay $1.50 for the insane volume of traffic that they have?
Call me a "glass half full" kind of guy, but it seems like we are a pretty important piece of the puzzle at the moment. Alex Schultz did mention that he feels that big companies will be stepping in during the next few years but what exactly is going to change? Facebook will literally just have to accept less money.
If you ask me this is already happening, just intermittently. In the last 6 months I have seen huge media buys happening in turn shitting on any hope of cheaper traffic and raping your CTR. I got smart the first time and started freezing all my ads when I noticed any of this freaky shit going on after I lost $xx,xxx across all of my campaigns.
I think Facebook either needs to add a shit load of users this year (and by that I mean real ones) or find a way to regulate or level the playing field. But with how much money these big buys are bringing in will make them reluctant bc let's face it... They must be spending a lot of dough with how crappy the click through rate is.
Just received this message through the contact form on my website.
Comment: Hey, I just wanted to say your ad caught my eye via Facebook - and I NEVER look at those - they shit me no end, but your items really stand out, hence checked it out. Great work man - good on you !
Comment: Hey, I just wanted to say your ad caught my eye via Facebook - and I NEVER look at those - they shit me no end, but your items really stand out, hence checked it out. Great work man - good on you !
Comment: Hey, I just wanted to say your avatar caught my eye via Wickedfire - and I NEVER look at those - they shit me no end, but your items really stand out, hence checked it out. Great work man - good on you !
its hard as hell to adjust bids and make changes on fb past few days, i get the oops error, something went wrong try again, anybody else noticing this?
