My attempt at being a "Big Brand"

The more I analyze what other people are doing through ahrefs and opensiteexplorer the more I just get filled with WTF..

So many sites ranking above me that have straight trash links, shitty spun garbage on article stuffed sites with shit to do about their niche... shitty comment spam... web 2.0 with copy/paste shitty spin mentioned above..

Gotta tell myself I'm not a churn and burn operation and I'm trying to build a shining city on the hill that Google will consider the best damn website since Google.com... while I sit back and know how much $$$$ the above guys are making.
 


Chupin said:
The more I analyze what other people are doing through ahrefs and opensiteexplorer the more I just get filled with WTF..

So many sites ranking above me that have straight trash links, shitty spun garbage on article stuffed sites with shit to do about their niche... shitty comment spam... web 2.0 with copy/paste shitty spin mentioned above..

Gotta tell myself I'm not a churn and burn operation and I'm trying to build a shining city on the hill that Google will consider the best damn website since Google.com... while I sit back and know how much $$$$ the above guys are making.
Click to expand...

Bro, I feel you. I hate SEO for that reason.

But if Carter's new tool has taught me anything, it's that spam links + shitty content != longevity. They might be ranking/banking for a little while, but can they really maintain their position for 6+ months with a shitty backlinks profile and terrible content?

The long-term game seems to have a bigger, more satisfying payoff in the end.

Also, from what I'm able to gather (from my own sites + knowledge dropped on WF), social signals are becoming (and have been to a lesser extent) a large part of ranking. That's why many fellow faggots are now advocating a less SEO-centric approach to developing content/websites in favor of a more social one.

For this reason, I'm sticking with a 3-tier content strategy from here on out.

Tier-1: Long articles targeting primary keywords (you're already doing this). Monetize the shit out of them.
Tier-2: "Viral" type articles that can easily be shared via social. Drive traffic via ppc. ;)
Tier-3: Shorter articles targeting low-hanging fruit kw's + juicing up your tier-1 articles (again, you seem to be doing this already). Also monetize the shit out of them.

While your Tier-1 & 3 content are waiting for Google's gooey love, you can be flooding your site with cheap ass traffic and cornering them with highly sharable content. You could even find some opportunities with raking in that Adsense skrilla. Social signals + anal traffic leakage = more exposure, SEO benefits, $$$, and an adult diaper.

Again, I'm not a fucking expert. I'm an idiot. With sometimes (theoretically) good ideas.

Anyway, good luck man. I feel you're on your way to success, whether or not you believe it. I think you just need some patience. Look forward to seeing more journal entries from you.

Stay up.
 
Chupin said:
I hand created over 100 articles for this site, each 500-800+ words.
Click to expand...

Missed this. Holy shit bro.

Outsource that shit. I can imagine once the carpal tunnel kicked in, the quality of your content began to gradually decline lol right?

I can understand manually writing the Big Money kw content, but dude...

That's a lot of time. I'm not a content outsourcing expert, but I've done it in the passed, and it works very well as long as you find

1. a good writer.
2. Provide clear instructions, strict guidelines (when needed), with great examples.
 
If you are going to do all that typing, which in my case I must because I'm the only guy who knows what the fuck I'm talking about, invest in this:

SafeType

I got this while writing my dissertation and it is the fucking best thing a person who writes en masse, or even just a little bit can invest in.

You'll be tossing out the safety mirrors before you know it.
 
GimpSpack said:
Missed this. Holy shit bro.

Outsource that shit. I can imagine once the carpal tunnel kicked in, the quality of your content began to gradually decline lol right?

I can understand manually writing the Big Money kw content, but dude...

That's a lot of time. I'm not a content outsourcing expert, but I've done it in the passed, and it works very well as long as you find

1. a good writer.
2. Provide clear instructions, strict guidelines (when needed), with great examples.
Click to expand...

All of the articles I've done to date I wanted to be the *best* informative articles in the niche, so I purposefully hand wrote them to be better formatted, better written, and contain better information than what anyone else had in the niche. I wanted people who landed on the site to have every bit of information they needed right there on the page.

Plus, typing for me isn't really that big of a deal.

typespeed.jpg


Now, I am thinking about fronting some money and having some of the viral type stuff written for me, like you mentioned above. Top 10 lists, that kinda thing. Not sure I wanna drop $10+ a page though. I know time is money but my time isn't exactly valuable right now....

Right now I've got exactly 0 monetization going on. No ads, no affiliate selling, no nothing. Traffic first, then $$. I've got a long term plan for affiliate products (I plan on writing reviews for best products related to the niche and seeing if there affiliate programs for them, if not sell banner space on the page), and advertising through private banner sales (I don't think I'll ever go through adsense or some other banner network), but all of that has to wait until traffic gets on point.

No ones gonna be interested in buying advertising on a 500 views a month site...
 
Today's project was to really mine deep into the competition and find some quality sources of blogroll links. I compiled a list of about 35 blogs that some of my competition have blogrolls on and fired off e-mail to the respective owners.
 
Seems like I jacked something up on the site... probably when messing with all of the settings that I tweaked to increase page speed.

The interactive map plugin I use utilizes javascript and now just displays an error "this.each is not a function"... so it looks like the majority of the day is going to be spent trying to figure out why the maps aren't loading and are just displaying that error.

I use Interactive World Maps, and there is only one instance of the error on their support forums that doesn't fit my situation...
 
Great thread so far. Looking forward to hearing how ur social game goes, its one I need to work on myself. I have relied on big G almost exclusively for far too long.
 
What have I been up to?

Installed some plugins to get users to subscribe to the mailing list/newsletter and in the process one of them broke another plugin that I was utilizing to display various kinds of maps on certain pages of the site (which is fairly important to the overall site). Through trial and error I found which plugin it was, as mentioned above I thought I had messed something up with the optimization efforts but it ended up not being that at all. The optimization rabbit hole cost me about 2 days of frustration.

I've also been actively finding some Parasites 2.0's to build content on to get some easy links.

The e-mail campaign was semi successful. Out of the 30 or so e-mails I sent out I got 5 free links (and sitewide ones at that!!!) 3 of them were pretty beefy wordpress blogs... I expect a huge kick in the ass from those links.

I really have to sit down and begin brainstorming traffic leak sources. I'm going to go back and re-read CCarter's traffic leak post. I also need to begin mapping sources of revenue for the site, which again CCarter so graciously posted an epic thread about as well.
 
Feels like I've been treading water this week and I'm kind of wandering aimlessly. I've been building up some social media profiles, have over 500 followers so far on Tumblr and have fleshed out a Pintrest profile.

I know where I want to be, I need to just figure out how to get there and start working toward it.
 
Chupin said:
What have I been up to?I've also been actively finding some Parasites 2.0's to build content on to get some easy links.
Click to expand...

If you've been doing this manually then this should help you out a bit:

KnowEm Username Search: Social Media, Domains and Trademarks

If you don't wanna make all those yourself, just find someone on oDesk to do it for you. It's such a simple task you could probably get some Bangladeshi dude to do it for $1 an hour.

Good job on getting those 5 free sitewides by the way, that's sick.
 
While we're on the subject...

How much real value is there in Wikipedia links, on the account that they are no-followed. I dabbled in them a bit the last week and have got 4 links to stick in 4 different articles and am fairly confident I could have conceivably 100-200 of them if I wanted. Any value in them?
 
Chupin said:
While we're on the subject...

How much real value is there in Wikipedia links, on the account that they are no-followed. I dabbled in them a bit the last week and have got 4 links to stick in 4 different articles and am fairly confident I could have conceivably 100-200 of them if I wanted. Any value in them?
Click to expand...

Some sites could be whitelisted and their no-follows treated in different ways...
 
Chupin said:
While we're on the subject...

How much real value is there in Wikipedia links, on the account that they are no-followed. I dabbled in them a bit the last week and have got 4 links to stick in 4 different articles and am fairly confident I could have conceivably 100-200 of them if I wanted. Any value in them?
Click to expand...

I think a lot of credibility can be generated depending on how the links are placed. If people think that Wikipedia places value on your link, they might go over there and that value might instantly transfer.

Could do the reverse too, however.

Chupin and thehobber: What might be some of those different ways no-follows could be leveraged? (If you don't mind illuminating for the uninitiated).
 
ard555 said:
Chupin and thehobber: What might be some of those different ways no-follows could be leveraged? (If you don't mind illuminating for the uninitiated).
Click to expand...

Keep in mind who you're asking...

I've got a smattering of no-follows pointed to my home page, mostly relevant blog comments. I've got a much higher ratio of no-follow links pointing to sub-category pages, which is where the wiki links are as well.

My site is constructed:

site_construction.jpg

Each of the "all kinds of shit" boxes have 40-50 pages of content in them, which is where alot of my nofollow links are pointed (basically going to be one wiki link per page)

Really, when it comes down to it... ihavenoideadog.jpg
 
My contemplation for the day piggybacks off the above post.

Alot of my super longtails can fit into sub-pages of the "all kinds of shit" pages in the picture above. So..

Is having a fourth "tier" of content going to be an issue? Main -> sub1 -> sub2 -> sub3 ? I don't know why it would but thought I would ask.

I'm looking at a lot of content if I do take on this venture. To date I've created every stitch of content on this site, well over 150 pages so far. However, this is becoming increasingly difficult to do. For anyone who has a high volume of content have you utilized spun content before? I do anticipate this content to rank for these targeted longtails, but I'm not keen on creating another 100-200 pages of content. I've looked at purchasing the content, but I'm easily looking at $1000.00+ and I'm on that peasant status.
 
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