Nice content on the site- couple of quick thoughts when I went to it for the first time... The IPAD offer in the middle looks too out of place with the rest of the site considering the site is relatively highbrow , my eye automatically jumps straight over it. I'm betting the ctr is way way low?
Ditto when I see the words "Our Sponsors" in the sidebar - makes me want to skip straight over whatever is under it. Maybe better to lead the reader into them? For example the travel ad - "Treat your family to a trip to Egypt with...."
Ditto when I see the words "Our Sponsors" in the sidebar - makes me want to skip straight over whatever is under it. Maybe better to lead the reader into them? For example the travel ad - "Treat your family to a trip to Egypt with...."