Local Business SEO Journal



God damn this 'designer' is taking his sweet fucking time handing over the admin details. Charged the guy $1300 to reg a domain, get hosting and throw up the simplest WP page you could imagine past "Hello World!"

RAGE
 
phoenix: congrats on your first client! i have been in the local seo business for several months now and now have multiple accounts, in addition to my personal SEM endeavors. work your ass off for your clients, and watch the referrals roll in!

as far as point number 2 is concerned, lose that negative attitude! i know that there are a lot of competitive niches out there, but remember, you are not promising number one spot, only more business. take that aproach when pitching them. im not saying that targeting the micro communities is a bad idea, thats actually good. but you would be surprised at how many people say the same thing you do and dont bother.

alot of these seo companies have been dropped by their clients and are falling further and fruther in the SERPS, and arent hip to the new algorithm parameters.

if you ever have any ?s please feel free to PM, there is plenty of $$ for everyone to go around!
 
i'll be on pins and needles waiting to find out how many months it takes you to get the login credentials to the bail bonds site! this is exciting! lolz.

sorry to be sarcastic, but this thread is ghey. too many words, too little happening.
 
money loves speed and ur the proof of that. keep up the great work! ur firing me up to work! :D
 
Ok so hosting failed today due to (I think) a failed credit card. I think he has a new one that needs to be updated. But, I can't get into the hosting because the retard designer doesn't know the password to log into the HostGator cpanel...

How do I get the domain back up and hosted on some other host without being able to access the cpanel of the current host?

From about a month ago
. . . If your client has the domain on his credit card then even if he doesn't have the registrar login details he can get them. Setup new hosting and point the DNS to the new server. . .
 
Great going,

Small suggestion of performance data record keeping to help with future sales. Have the ability to show potential clients hard evidence of how you took previous clients websites from x to y position. What it meant to them with the increased traffic. Presented properly should help with the cred.
 
That's a really good idea - do you have any good methods for knowing if you actually converted a lead for someone? Right now I have Contact Form 7 bccing me any queries, but other than that I can only go on word from my client, which he's been very honest about.

I was thinking of filming a short testimonial by him to go on my future site, or asking for a written review of some kind. Yay/nay?

depending on the volume of leads, you can manually follow up with each one and ask about their experience. Should be able to figure out who converted from there.
 
Congrats! Always feels good to make a client happy, and make some bank at the same time.

I agree with Uptime that you should start logging performance data as well. It's great to say you spent 5 hours building backlinks... but it's much better to say you moved a client from pg 3 to pg 1 on maps for their main kw.
 
That's a really good idea - do you have any good methods for knowing if you actually converted a lead for someone? Right now I have Contact Form 7 bccing me any queries, but other than that I can only go on word from my client, which he's been very honest about.

I was thinking of filming a short testimonial by him to go on my future site, or asking for a written review of some kind. Yay/nay?

Personally I stay out of the exact dollar to bottom line projection. Too many ways for that to come back on you. Instead it's easy to show thru tracking software actual kw positions before you and what the results were after you for previous clients. That coupled with the kw volume lets them fill in the blanks of what it could mean in additional sales. I guide them to their own conclusions so to speak. For testimonials I have a couple of local clients that are happy to talk with prospects on what it meant to their business in roi. This happiness partially stems from an agreed upon contingency consideration built into their monthly seo fee :) Not scamming, everyone is making money. Majority of 2010 customers opted in to continue ongoing seo after initial contract.

With that said I have grown weary of selling potential clients the obvious. 2011 plan is to dominate the local niche first with my own properties and from that bargaining position sell leads, space, website itself, etc.

BST section is going to get significant coin from me this year.
 
phoenix I might be misunderstand your game plan. Went back and forth twice from your website to re-read your intent here. The following quick observation has nothing to do with your websites layout, formatting, graphics, choice of blog venue .etc It only addresses your content and writing style.

Forgive if I'm off track but is this meant to increase sales? You are going to show this to potential clients? It reads more like a diary telling the story of how someone just starting out got there first customer. Great for a journal and personal blog not so good for getting clients me thinks?

If this is about increasing sales then you (we) don't count. It is all about them. It is about the BENEFITS they will receive by engaging you. If in every paragraph you don't convince them of how they will win, you will lose.

Again pardon if I have missed your intent.



Hola Homies -

Got a second client via referral from the first, meeting with them tomorrow to discuss a plan of action.

Also working on my business site, it's beyond n00b right now but I plan for it to showcase my past clients, discuss why a company would need my services, as well as operate a blog on Local SEO and Local Lead Generation.

Supreme Strategies | Local SEO, Local Lead Generation and Internet Entrepreneurship | Providing Performance-Based Marketing for Your Small Business

More to come tomorrow
 
Pheonix, so far your updates have been a very enjoyable read. Please keep them coming! You're helping me (and many lurkers) learn a ton, and it's great motivation.
 
Oh yea Uptime - this is just some dummy content that I'd written on another website - I plan to separate the blog and site - eg, have a static frontpage and have it be supremestrategies.com/blog for the content of which these posts will NOT be on there. They're just meant to fill space

Your bank account will thank you.
 
After talking with some people I've come to the realization that starting an entire ecomm website for just a revenue share is not a good business move, and I'm going to have to craft an e-mail letting the guy know that it's just not possible for me to go ahead with the project without getting paid for the construction as well.
I'd have this conversation over the phone. You've already built some rapport with the guy. At this point, you're still in the selling phase.

Do some work beforehand on how much work it would take to build the ecommerce site and come up with two numbers: 1)how much you want to get paid and 2)the minimum you need to get paid to make it worth it for you. Then, develop a structure for payment. Present these items to him and negotiate on the phone. You can utilize his responses to see if there is a chance of preserving the sale.

Keep in mind, getting a client isn't necessarily a win. Getting a client that pays an amount to make it worth the work is the win. If during your negotiations on the phone you can't get him above that minimum you need to get paid (#2 above), then it's a no-go for you and you walk away. "Hey, I'm sorry we couldn't reach a deal. You have a great product. If you feel like expanding to an online store in the future, please keep me in mind."
 
jmizzle:

I've definitely now learned that getting clients isn't necessarily a win, lol. Thanks for the advice, I'm going to approach these guys in the manner you're talking about and see what happens.
Good luck with it! Make sure to follow up and let us know how it goes.