I think FB fucked me...HELP! I'm drunk!



run on cpm, those fraud clicks will actually benefit you on cpm giving you a higher ctr and lowering your cpc.
 
cpc has always been more volume to me, and with a high enough CTR clicks cost just as little as cpm.
 
run on cpm, those fraud clicks will actually benefit you on cpm giving you a higher ctr and lowering your cpc.

Ummm...if they are fraud clicks then your CPC will just show up lower because it is counting the fraudulent clicks, which are worth nothing.
 
Interesting.. its always been the exact opposite for me + I always get cheaper clicks.
 
Interesting.. its always been the exact opposite for me + I always get cheaper clicks.
I never said cheaper. CPC cost me twice of what I pay if I'm using CPM but at the end of the day I'm happy making low ROI + high volume instead of high ROI + less volume.
 
^^^ Cant agree more. Bidding CPM gives you traffic straight up. With the messed up platform, you might have to bid $1 for CPC start receiving impressions.
 
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Anyone else find when impressionsgoes down if you change your bid by 1 or 2 cents, its like it notices you again and impressions goes back up? Or am I just over thinking it haha