Google's Possible New SERP - NOT HAPPY

[aim100]

its a big problem for me.
3 of my sites loosing loads of traffic

 

[bloomtools1]

Same here i have seen it too. Its just too bad.

 

[James Fortzman]

It's not really a problem. This is a rare search result too.

 

[mands1833]

Always a moving target. Hopefully this won't effect local listings.

 

[yoyomango]

I had it on for one of my retail sites when searching for the brand name/domain name. 10 results of mainly pages I'd been on-site optimising for along with a few deeplink product pages. This lasted for about 3 weeks and has now dropped down to displaying 6 results, all of which are my target pages.

I'm thinking that they may run 10 to test CTR and bounce rates then reduce down to the best performing.

 

[unagi]

really this is going to depend hugely on the keywords obviously...
so yeah my suggestion is go after non-brand keywords (but still relating to products etc.).. ie. best electric furnace

actually i'll check my theory now

yeah, that search term doesn't link to any brands so doesn't have those results...

so build authoritative review sites based on exact match domains like bestelectronicfurnance.blah

but focus your seo on well researched non-brand keywords that are still buyer terms

 

[Drake]

If you want to work on Brand Skimming in SEO you just need to aim a little farther out.

Instead of "Brand" or "Brand (Obvious Keyword)" go one step farther where expanded links are not generated. Lots of good traffic there and realistically the first 2 choices you probably could not have ranked for anyways.

 

[lina12]

Wow. Brand keyword review sites are so screwed.

 

[getrank]

This is what happening from long ago.its not new for SEO guys to look this shit.