I don't believe in global warming. But I get the point, that throwing chemicals in your river is soon or later leading to bad consequences. In my opinion they are just using the wrong spin on that whole damn subject.
For example energy: All that save-the-whales bullshit is not going to cut it for me. But if you promote it as a way of gaining independence and liberate your home from big energy corporations by installing a self-supply energy system, you have my interest. But by the level of de-individualisation going on, my suggestions sounds unfortunately like a bad Prisonplanet banner ad.
yeah, this.