conversion droppage
- Thread starter mindcryme
- Start date
well normally i would ask what type of offer and put out the possibility of a scrub. but if your talking after 20 min that's way to short of a time to make any type of judgment.. I tend to watch my stuff like a hawk as well but if your new i'll be the first to say its a bad habit to be in.
think do you plan on running this campaign for 1 hour? or a few weeks? Months? Don't let fluctuations within a 30 minute period tell you if an offer converts or not there is just not enough data. set a budget and at the very least run it for a few hours and at different times of day.
I can't tell you how many campaigns i've built thinking they were duds cause they didn't convert and profit in the first hour only to turn them back on a week later and now i'm still running and profiting from them today and making some tweaks.
think do you plan on running this campaign for 1 hour? or a few weeks? Months? Don't let fluctuations within a 30 minute period tell you if an offer converts or not there is just not enough data. set a budget and at the very least run it for a few hours and at different times of day.
I can't tell you how many campaigns i've built thinking they were duds cause they didn't convert and profit in the first hour only to turn them back on a week later and now i'm still running and profiting from them today and making some tweaks.
I have to agree with Bigs here. Traffic fluctuates, and a 30 minute snapshot will not provide an accurate picture of what your offer will do. Let the offer run for a set time(week?), review the performance, optimize, rinse and repeat. Aiming high is fine within reason, but 26% conversion on any offer is tough to maintain
Welcome to the mysteries of affiliate marketing!
Probably because you didn't have enough data yet to get a real scope of the profitability.
Probably because you didn't have enough data yet to get a real scope of the profitability.
Try getting more then 3 conversions.
Seriously though - don't make assumptions about the conversion rate of an offer until you have enough data / statistical significance.
How many clicks/conversions had you had?
Also keep in mind CR varies with the time of the day (it shouldn't fluctuate nearly to that extend though).
Another option would be you're promoting email/zip submits and are already getting shaved. (seems unlikely unless you're cloaking on fb).
Because your "conversions" are real people sitting at home buying this stuff. You might have found 6 people in a row interested in buying, but the next 20 don't want to. I think a lot of affiliates lose sight of the fact that these are human beings behind all these transactions and no matter how good of a marketer you are there is a human element that will always be unpredictable.
