Company halts facebook advertising after analytics shows 80% bot traffic

Mobiles have javascript by default, hence html5 popularity for mobile games(made with javascript)

Android OS runs on java but the web browsers on the devices you look at webpages with runs javascript, html, css etc, hence you can see webpages on the phone and play html5 games within the browser, different from apps deployed as standalone.
 


ericchristopher said:
i can't believe it hasn't died already. i can't believe someone hasn't bettered both the experience for users and advertisers.
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Nearly 1 billion active users last month (1/7th of the world's population) and still growing. Considering 65% of the people in the world (4.55 billion) don't even have internet yet, that's a pretty staggering number.

There are approximately 20 million new internet users every month. How many of those people are going to sign up for a Facebook account? Facebook is not going anywhere any time soon.

I don't particularly like Facebook, but I don't see any other contenders on the horizon.
 
Falian said:
Do mobile devices normally have javascript installed?
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Yup. But here's the thing, how many people use the phone browser for Facebook? I would think most people use the mobile app, I know I do. The Android Facebook app doesn't have ads. At least not that I'm aware of or ever have seen.
 
This is a tiny ass advertiser. Facebook is innocent until proven otherwise.

Most likely they were looking at review clicks as actual clicks.

Shake THAT botty.

[ame=http://www.youtube.com/watch?v=HCPdrRX06gk]Shake That Body - Technotronic (plus lyrics) - YouTube[/ame]
 
Has there ever been a class action law suit against FB? I keep waiting to get in on that action and yet nothing has come about.
 
Fiver said:
Has there ever been a class action law suit against FB? I keep waiting to get in on that action and yet nothing has come about.
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I got $0.93 from a class action against Google Adwords.

Google settled for 20mil, I got $0.93 lol would love to see how much the law firm made.
 
I can't see Facebook going away either. Especially since it's what most people use a mobile phone for these days... Very interesting read though, I must admit the traffic I get from facebook isn't the best, compared with other sources, but saying that I'm no PPC expert either.
 
I can code it within 5 minutes max.

Benji49 said:
About a month ago, I told the member of our staff in charge of social media to never ever again promote or mention any Facebook initiatives. Linkedin yes, Twitter okay, even that commie-site Reddit.

But in all our experiences with Facebook, and I'm talking laser-focussed interest-group testing, the traffic was complete shit and never converted. Now that's for our niche which is white, male, over age of 50, so may not apply to you.

But the bot allegation is pretty interesting all the same. There were billions of dollars at stake with the IPO, eh? And not too hard to code some bots, methinks.
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Most likely they were looking at review clicks as actual clicks.
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See the same thing with adwords..looks like their using bots recently to track changes (or cloaking)..hopefully not the latter..
 
[ame=http://www.youtube.com/watch?v=KrBMi1RgPAQ]facebook illuminati satanic mark zuckerberg The new world order - YouTube[/ame]
 
The only time I used Fuckbook was a few months ago when I set up a simple business page for a friend. Made a two sentence intro post and linked to two of his websites. Idea was to maybe build up the page later to get more traffic for him. Within 48 hours the comments section on his two Wordpress blogs were absolutely overwhelmed with spam. I assume that's one of those brilliant IM coders slapping the shit out of free Facebook traffic or whatever. Pain in the fucking ass if you're trying to run a real business. Glad I never used Facebook myself. If I want to talk with 14 year old girls, I dial up my nieces.
 
There is something else I noticed with facebook, every time I look for (usually local) companies that dont have anything on the net, I usually see in SERP (page 1) that the company has a company page on facebook, and I can tell its a made up page cos there will be nothing on it. It as if facebook scraped company names of a database and automatically creating a page for each of them. I'm sure that adds up to the gazillion traffic they claimed to have, and if they do that, who knows what other shit theyre cooking as well.
 
It shouldn't matter what percentage of clicks are bot traffic.

If 80% of clicks are bots, then your prices are probably 1/5th of what they should be, since everyone else also has to deal with 80% of clicks being bots and lowered their bids accordingly to give themselves a positive ROI.

Of course this may not apply if most people bidding on Facebook are branders who don't care about ROI.
 
than_west said:
Most likely they were looking at review clicks as actual clicks.
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Are you saying that review clicks don't use Javascript?

If that's the case, wouldn't it then be trivial to fool the automated reviews by using Javascript to modify the content or to redirect?
 
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