Basically what happened is that my site was ranking for Keyword x in 6th position.
So I included that keyword x in the meta keywords + included that keyword in the title as Previous Title | Keyword x in order to increase the ranking for keyword x
The final result suprised me very much that keyword which was ranking in 6th position went into 52nd position and never returned back to the top page.
Now I have almost similar scenario for another site.
Im ranking 3rd place for keyword y which has 1600 searches
and ranking in 9th lace for keyword z which has 8800 searches
The keyword y is partial match of keyword z
And its placed in title + meta description + keywords + H1
But I would rather optimise my site for keyword z which has 8800 searches but affraid of the same previous scenario.
What can i do in order not to have similar situation with 2nd site?
So I included that keyword x in the meta keywords + included that keyword in the title as Previous Title | Keyword x in order to increase the ranking for keyword x
The final result suprised me very much that keyword which was ranking in 6th position went into 52nd position and never returned back to the top page.
Now I have almost similar scenario for another site.
Im ranking 3rd place for keyword y which has 1600 searches
and ranking in 9th lace for keyword z which has 8800 searches
The keyword y is partial match of keyword z
And its placed in title + meta description + keywords + H1
But I would rather optimise my site for keyword z which has 8800 searches but affraid of the same previous scenario.
What can i do in order not to have similar situation with 2nd site?