Could Bing Overtake Google in 2012? [CHART]
Could Bing be the one to bring balance to the search market?
Thoughts?
Could Bing be the one to bring balance to the search market?
Thoughts?
Bing v Google: The Battle for Market share
- Thread starter Ulixes
- Start date
Some have said (ok it was me, but I've yet to be proven wrong) that kids are the best at understanding the essence of marketing.
My kids call Coke; soda. Imagine owning that kind of generic term in the minds of your customers! If they are asking permission to have another brand, they ask for that brand name.
They laugh at Bing, wait let me Bing that for you. Just saying.
My kids call Coke; soda. Imagine owning that kind of generic term in the minds of your customers! If they are asking permission to have another brand, they ask for that brand name.
They laugh at Bing, wait let me Bing that for you. Just saying.
I would be interested to know what people really use Bing for? I think Google is mostly used by people looking to do research. Is there a feature of Bing that draws people's searches? Or do people simply use it because it's the default search in IE?
Bing didn't increase market share because more people are using them, they just bought Yahoo and doubled their userbase. Their actual market share is only very slowly increasing
I hope bing comes out on top. Fuck google. They suck at everything they do. I hope facebook and microsoft come together and just fuck over google.
True, but now we have a situation where the Bing algo controls over 30% of the market, a not insignificant portion. I'm inclined to agree with MH, time to sharpen up Bing skills (especially if it is ignored by a large percentage of webmasters).
Last Friday I gave a presentation about online advertising to 30-40 college students (mostly freshmen). I asked if anyone in the room did NOT use Google, and everyone just sort of chuckled as if the question was retarded.
While I did not ask about Bing, since my presentation was geared toward Google, I think it's obvious that no one in that group (mostly business majors I assume since it's a business information systems class) is a regular Bing user.
While I did not ask about Bing, since my presentation was geared toward Google, I think it's obvious that no one in that group (mostly business majors I assume since it's a business information systems class) is a regular Bing user.
Talking about all the web crap they make. They are always buying some company and the shit they make flops.
It's quite possible that users are not switching from google to bing -- google users will stay google users. Instead, people who are new to search might start out on bing rather than google.
I think this is a big part of it.
Especially since Google tends to naturally attract more computer savvy users while Bing is making a big offline advertising push.
Some google users are switching... I have a few family members who switched, mostly not too tech savvy. As a matter of fact once a few switched, they convinced the others to switch.
There are a few things that bing does right though...
Shorter URL; A few convenient features, such as ticket search (type SEA to JFK for instance); Google copies some of the bing's features, such as image search; bing goes beyond links to figure out quality and google complains that they copy results only to figure out the bing uses browser data; in some general queries the results are better; bing has a decent index page that some people find interesting; people find instant slow and annoying and non-tech savvy users have no idea how to turn it off or use it; etc... bing definetely makes progress and they seem to be more innovative lately.
However, I don't see 30%, unless I am missing something. Have a few sites in different niches and google sends more like 90% compared to 10% for bing if that, even though I rank higher on bing. Does anyone have different results? Or do people search for images and airfare results for 80% of the queries?
edit: I meant 10% for bing+yahoo. With yahoo usually being 60-70% of that 10%.
I couldn't imagine many things I'd hate more than an internet controlled by those 2. [Scratch that, an internet controlled by government would be pushing it close.] MS had their chance and sucked at it. If they were in Google's position, we'd be force fed The MS Network 2.0, buggy MSXHTML 1.0 that only works in IE, sites that don't support anything other than Windows and socialisation shit that'd make you murder your country. *shudder*
I fucking hate Google, but at least they're innovative, continue to try and break boundaries and do, despite how we whinge like little girls, focus more on the customer/end user than the other 2 combined and multiplied by a bajillion. Yes they have everyone over a barrel (and they're not using lube), but excusing masses of propaganda, they have quite a good outlook and conduct a lot of what they do in the right way.
Think about it in a work sense. Who would you most like to work for and which environment would be conducive to moving shit forward? I like nothing, NOTHING Facebook do and have done.
If I imagine them as people, I think of Facebook as a spoilt rich kid with learning disorders who is prone to childish temper-tantrums and doesn't really understand what's going on.
I think of MS as being a big, fat, bloated 60 year old CEO who walks everywhere like he owns the place. In reality he spends all his time in meetings with masses of minions trying to accomplish something, yet gets nowhere quickly and ends up with something the market wasn't looking for, 2 years too late.
I think of Google as being a 30 something dynamic "former entrepreneur" who is essentially quite responsible, but has become jaded and is rather full of himself. He knows everything about everyone and spends his time stroking his own ego (making shit no one wants or needs) while telling himself he isn't a complete and utter twat.
For the record I think of Yahoo as the Sports Presenter bloke, in the cowboy hat, from Anchorman.
No matter what, the competition is good for everyone. Shit, just yesterday I saw a thread from someone that said the Adwords team wanted his campaigns back after a lifetime ban. That's progress. Believe it or not Bing is gaining actual market share. After see'ing about 100 commericals my mom has now moved to Bing ... she actually likes it better. Then my brother moved, and I even find myself using it for more searches. Bings maps give me better, more up to date routes in my area as well.
Competition = Good.
Competition = Good.
I have not made the switch to Bing myself, but I like their organic search traffic.
Bing visitors have always stayed on my sites longer, browsed more pages, and had a much lower bounce rate than my google visitors.
Bing visitors have always stayed on my sites longer, browsed more pages, and had a much lower bounce rate than my google visitors.
While I disagree with your feelings toward Google, this part of your post is a real gem.