BidCandy.com Internal Affiliate Program - Advice Wanted

BidCandy

BidCandy

GM BidCandy.com
Apr 29, 2012
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bidcandy.com
Greetings WickedFire Guys and Gals,

BidCandy.com, an established market leader in the Penny Auction world, has decided to move forward with it's own internally run affiliate program. I have decided to head up this effort personally and I would greatly appreciate some advice from experienced professionals in the Penny Auction marketing arena to help get things kicked off as best possible.

I do apologize if this is not the best forum to have posted this thread in, please forgive me if not. It seemed busy and I don't think it 'breaks' this forums rule set.

1) We are still trying to determine the best tracking solution to use. Not just for our convenience but something that is highly trusted by experienced affiliates. Currently HasOffers is at the top of the list, does anyone have a better solution? Could you please explain why if so?

2) What sort of offers are going to gain the most traction, the fastest? At the start of this program, I realize I will need to be flexible. What experiences have you had with running Penny Auctions offers? What should I avoid and what should I consider offering to gain a lot of interest among an experienced community?

3) Where would be the best place to post or find a handful of of quality guys I can kick this off with? I want to find a few select professionals that I can make some great deals with, which I will in return grandfather over when the program in the out of 'beta' phase, so to speak. (sort of like a thanks for helping me get this off the ground type of deal, enjoy your exclusive rates for life). I plan to work directly with these individuals in order to ensure immediate success.

Any advice and information is greatly appreciated. Please feel free to PM me directly as well.

Best Regards,

Shawn Watson
General Manager
BidCandy.com
 


in b4
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secretagentdad said:
Upfront cash that takes into account the long term value of a customer.
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Can you elaborate on what your suggestion and how to accomplish it? Have you marketed offers in the past that just did not back out from a low conversion rate? We do fully intend to take in to account average life time customer values when determining our offers but I guess a few more specifics would help me to address your exact concern here.
 
Upfront cash, with rapid payment = I can now go out and buy moar traffic for you.


On the other hand it also = fraud fraud fraud. Its your problem to figure out how to avoid this, by keeping things private and vetting your affiliates well.

Figure out a way to front load the value of your customers and one killer affiliate can scale you to the moon and back.


Affiliates rarely have access to the kinda credit that traditional businesses do, and those of us that do still have to worry about advertisers vanishing over night, putting caps into place, falsely crying fraud ect. ect ect.
By frontloading a big chunk of the life value of your customer, you're basically providing the financing needed to scale up a converting campaign. (making both of us lots of monies)
 
secretagentdad said:
Upfront cash, with rapid payment = I can now go out and buy moar traffic for you.


On the other hand it also = fraud fraud fraud. Its your problem to figure out how to avoid this, by keeping things private and vetting your affiliates well.

Figure out a way to front load the value of your customers and one killer affiliate can scale you to the moon and back.


Affiliates rarely have access to the kinda credit that traditional businesses do, and those of us that do still have to worry about advertisers vanishing over night, putting caps into place, falsely crying fraud ect. ect ect.
By frontloading a big chunk of the life value of your customer, you're basically providing the financing needed to scale up a converting campaign. (making both of us lots of monies)
Click to expand...

We have certainly done this in the past for larger affiliate networks. I suppose it wouldn't be an ideal situation for our internal program but all of this would be just like you said, vetting it on an affiliate by affiliate basis.

I guess the goal would be to see some solid proof of what said affiliate can accomplish with some 'pre' funding and making a decision based on what level of business and how effective / profitable that business would be for both parties.
 
To add to this: Rapid payment wouldn't be a problem at all at certain levels of activity. As I said, I plan to head this up personally, I would make sure that anyone that was putting forth a serious effort was well taken care of.
 
BidCandy said:
I'm not based in the USA, what exactly should I be concerned with?
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Do you do business in the USA at all? Does your company make its home in a country with a civil law agreement with the USA? If so, then the FTC can still come after you.
 
papajohn56 said:
Do you do business in the USA at all? Does your company make its home in a country with a civil law agreement with the USA? If so, then the FTC can still come after you.
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Well, I don't personally think anything is going to happen with Penny Auctions in regard to FTC regulation any time soon and when it does I still think BidCandy will be fine. We are a well planned out and well financed business which obeys and conforms 100% with every law and best practice in the industry.

We are not in any way a fly by night. We have consistent growth, happy customers and the ability to deal with any challenge that may arise. If the FTC decides to harass anyone, I'm sure it's going to start with QuiBids and be a long drawn out battle. The only thing I can see the FTC doing at the moment is trying to label Penny Auctions as gambling. That won't happen over night.
 
tencentpiece said:
I hope you've got an actual legal team/department that's advising you on the above.
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We have a legal team that gives us constant advice. I'm not losing sleep over the FTC in any way. I think if it were as serious as some people like to make it out to be, you wouldn't be seeing a QuiBids commercial on every other channel you flip to.
 
Hey dude bros,

I have a new lemonade stand and nobody is buying this shit, so I'd like to bypass forum rules by asking all of you how to put sugar and lemons into a jug.


Your friend,

Raptor Jesus
Lord and Savior of the Jurassic
Shoop Da Whoop
 
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