Biamo Partners - direct gambling and betting advertiser

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Brazil GEO review: how do the locals feel about gambling

Brazil is not all about carnivals and scorching summers. It also has gambling residents
who often choose casinos and betting houses, in search of additional income.

In this article, we will tell you about Brazil as a promising and awesome GEO: what
creatives and approaches to use, how to increase conversions and why you should
start working with this GEO.

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Brazil in numbers - what should you know about the country?

The average salary in Brazil is $450-500. State representatives earn the most:
administrators, secretaries, judges and other officials get around $4000-5000 p/m.
Teachers and communal services workers earn the least.

In 2022, Brazil's population was 213,317,639. The ratio of men to women was roughly
equal. Most populous cities:

- São Paulo - 12,106,920;
- Rio de Janeiro - 6,476,631;
- Salvador - 2,676,606;
- Brasilia - 2,481,272;
- Belo Horizonte, 2,479,175;
- Manaus, 2,145,444.

The Internet connection in the country is quite poor. Its most popular sites are YouTube,
Facebook, Instagram and Whatsapp.

Attitude towards gambling

Brazilians themselves are very passionate about gambling, due to their fiery nature. Plus,
the government recently voted in favor of legalizing gambling. Casinos and betting
houses are considered a way to make money, not recreation.

Brazilians love betting on sports, especially on football matches.

Approaches in creatives and prelands

Brazil is a poor country, so it's best to emphasize winnings, easy money, big bonuses
and quick wagering in creatives. Because Brazilians are very patriotic, the local flag or
currency can increase conversion rates several times over. Here are a few examples of
creatives for Brazil:

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Summing Up

Brazil is the perfect GEO with low-cost, but high-converting traffic. In Brazil, a smart
approach, a good product and a successful creative are all key to a high ROI. Don't
think that Tier 3 countries mean low payouts and are an option for rookies chasing a
couple bucks. Many of the best marketers work with Brazil and get excellent payouts.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: support@biamopartners.com
 


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4 ways of copying landings from your competitors

Sometimes, the need to copy a competitor’s website arises. However, many are
confronted by the idea that the process is complex and takes a lot of time. In reality, it
only takes about 5-10 minutes to copy a landing, and no special skills are needed.

In today’s article, we will explore 4 methods of copying a landing or a multi-page
website onto your PC, to further adapt it to your needs.

Method 1. Download it via the browser

Nothing too difficult. Simply right-click on the website and select “Save as…”.

Then, choose a file and the “Save complete web page” format, and click “Save”.

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To edit the file, you need to open it using the NotePad.

Method 2. Via script

You get special scripts designed to download websites. Usually, they are used to
download large, multi-page portals. These scripts can be found on various forums
dedicated to programming.

Method 3. Via software

To download a site, one can use Website, SurfOffline, HTTrack and other software that
allows one to download a website without certain skills and knowledge. The advantage
of using software is that selected pages can be downloaded, instead of the whole web
page.

Method 4. Via special websites

For this method, you can use Sitepuller, Wayback, ToolsBug and other websites. Simply
insert the link and wait for the download to complete. Keep in mind that the more pages
a website has, the longer you will have to wait for it to download to your computer.
There is another option. You can have the website copied by third parties. For example,
online marketplaces, like Kwork, offer website copying and editing services at a fee
of 300-500 RUB. This will save you time and you won’t have to learn how certain
software works.

Summing up

Downloading someone else’s website is extremely easy and there is no certain way to
prevent this kind of downloading. However, remember that you can’t use a 100% copy
of the competitor. What works for one, doesn’t necessarily work for another webmaster.
So try to alter the landing and add your own touch. But, use other webmasters’ work
for inspiration, and to look for ideas and various approaches.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: support@biamopartners.com
 
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Elements to consider using in your preland

A preland is one of the most significant elements in the sales funnel. After the user clicks
on a creative, he gets navigated to the preland. And this is where the information on the
website either convinces the client to continue, or makes him close the page. That is
why it is important to make a decent, high-quality and smart preland. It will help increase
the conversion rate of target leads.

In this article, we'll talk about the elements that can be found on a landing page for
gambling offers.

Several CTAs

It's cut-and-dried to mention this, but affiliates constantly forget that you can use more
than one CTA. Moreover, they can be different, but lead to the same action.

For example, "Sign Up", "Claim Bonus", "Start Playing" - can all lead to the same
registration form, but boost conversion.

Bonuses offered by the platform

Bonuses and specials are a great motivator for many players. Even if gamblers have a
good income, a gift from the platform will not stay ignored. Ergo, you should at least
give them a mention and brief description on your preland.

A short review of the product

You can write a short review if the platform you're using isn't so popular. The same
goes for GEOs where the product has just been intrduced. For example, you can
describe the main features, bonuses, sign-up T&Cs, etc.

Gamification

On your preland you can include a wheel of fortune or scratch cards, i.e. hide promo
codes for non-deposit bonuses or higher deposit bonuses. This will entice players and
give them more incentive to sign up. Here, for example, we made a free online game:

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Adapting to GEO

It's important that your prelanding is customized to the GEO you're driving to. Are you
driving to LatAm and using a news preland? Then change the names to local ones and
use photos of people who look like Latinos.

Summing up

Landing pages need to be customized and kept interesting. Boring, lopsided and
ill-formatted prelands will no longer impress anyone. Try something new, something that
users have yet to see.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: support@biamopartners.com
 
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What slots to use in creatives: the top 5 from Biamo

Many people use slots elements in their creatives - popular games selected by
gamblers. This helps increase conversion, since the user sees a familiar interface
and layout, clicks on the creative and navigates to the website or preland.

In this article we will discuss the five most popular slots that Biamo gamblers choose.

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Aviator

A simple but killer game that has won over many gamblers' hearts. You place a bet
and hope that luck is on your side. Many streamers broadcast this game live on
Youtube or Twitch.

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Jammin' Jars 2

A very bright slot, with detailed graphics and bright, lush animations. The sound
complements the game and allows you to fully immerse yourself in the process.
There are bonus levels, the slot has a good RTP (95.58%) and high volatility. From the
Push Gaming provider, Jammin Jars 2 has a 8x8 field. Payouts are made via the Cluster
Pays system.

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Gigantoonz

The Gigantoonz slot machine consists of a standard 8x8 grid provided by Play'n Go.
Cluster Pays regulates payouts. It features a colourful design, bonus levels, and a
badass audio that immerses you in the game. The RTP is 94.25%, with high volatility.

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Rise of Olympus

The main characters in the video slot Rise of Olympus are the gods Hades, Poseidon
and Zeus. Other symbols, such as a lyre, a helmet, a trident and a lightning bolt also
appear on the screen. The slot has bonus games, and high RTP and volatility. Guests
love Rise of Olympus for its fantasy-like design and entertaining voiceovers.

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Razor Shark

Another timeless classic, that is a marine slot with bonus levels, colorful decorations,
and vibrant design.

There are bonus games, the slot is easily operated. It can boast a stylish interface
and catchy graphics.

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Conclusion

Use slots in your creatives and that will help to increase the conversion several times
over and peak the interest of the target users. Game elements can be used in both
static and video creatives. This approach is suitable for many GEOs.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: support@biamopartners.com
 
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Gambling and betting: how to create a converting website

Building a website able to attract traffic to gambling and betting offers is not as easy
as it may seem at first sight. Besides considering the website layout, you need to
carefully select the keywords, prepare reviews, and fill the pages with content.

In today's article, we'll share a few tips to help you get your site up and running from
scratch or customize an existing one.

How to build a site for gambling offers

A gambling site can be made using casino reviews, descriptions of slots, slot machine
mechanics, game ratings and so on. All this needs to be supplemented by user reviews.

Then you need to develop the site itself:

- Preparing keywords for the search requests in the targeted GEO;

- Forming a semantic kernel;

- Branding and design;

- Writing content based on the SEO using the compiled kernel.

How to build a site for betting offers

The website could list sporting events, information about betting houses or famous
athletes, betting strategies, etc.

You'll also need to collect keys for the GEO and popular sports. Don't forget about
SEO-optimized content for relevant topics and upcoming sports events.

Optimization and promotion of gambling and betting websites

SEO optimization is very important, but it is necessary to realize that these are
closely related topics, and users need to receive quality content that is beneficial
and inspires trust. This is especially true for Google since the latest update.

Make an emphasis on local keywords, rather than generic ones. In this way it will
be easier to bring the site to the top search results.

Write about gaming platforms, bonuses, entertainment, providers, safe betting
and other relevant topics. Don't overlook external optimization and promoting
the site itself. Several methods can help you:

- Placement in various gambling-themed catalogs;

- Collaboration with websites in a similar or related niche;

- Working with streamers;

- Creation and promotion of social networking pages. For example, Twitter
is a good place to start if the site is about betting;

- Releasing topical content on YouTube.

Most often people choose social networks, catalogs and collaboration with
related websites.

In conclusion

It is rather difficult to develop websites for gambling and betting offers.
Nevertheless, it is a long-term source of motivated traffic, which is likely to give
you a good income via revshare.

To avoid spending money on development, you can use templates based on popular
management systems. Examples of these are Wordpress or Joomla.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: support@biamopartners.com
 
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Most well-known slots, which characters can be used in creatives

Using elements and characters from popular slots often increases the conversion rate.
Such creatives are more likely to attract potential players who are already familiar with
gambling and will motivate them to click on the ad.

What slot characters are best used so as not to miscalculate? For example, SlotCatalog
regularly posts the slots that European gamblers prefer in 2022:

- Book of Dead (a video slot from Play'n Go );
- 88 Frenzy Fortune;
- Book of Ra deluxe;
- Gates of Olympus;
- Legacy of Dead.

Still, the list can differ according to the GEO you're working with. Canada prefers Big
Bass Splash, Sugar Rush, Sweet Bonanza CandyLand, Money Mines, Dork Unit. In
Latin America it’s Big Bass Splash, Spaceman, Monopoly Big Baller, Spaceman,
Xxxtreme Lightning Roulette, Starburst. And in Germany - Book of Ra, Lucky Lady's
Charm, Game of Thrones, Jurassic Park, Sherlock Mistery, Spiderman, The Avengers.

Characters from each of these slots can be included in the creatives. To find the better
converting option run tests on several creatives. While one variant may perform
better, another may show worse results.

What characters you can use for Biamo

Biamo has a "Popular" section. This is where you can find the best games that the
majority of players choose. This can be a reference point for choosing content for
creatives. For creatives, you can use characters from the following slots:

- Rise of Olympus;
- Razor Shark;
- Demi Gods IV;
- Posseidon;
- Fire Joker;
- Lucky Dama and so forth.

Below are examples of some creations using characters from the slots:

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Conclusion

Applying the interface of slots and characters from famous gambling games
influences the conversion rate. However, you need to check which games are popular
in the GEO you are driving to and whether these slots are available on the platform
you have chosen to work with. Be sure to do some testing, as well, to find the slot
that will demonstrate the best conversion rate in your creatives.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: support@biamopartners.com
 
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80% via RevShare for all new Biamo affiliates

We would like to inform our new affiliates that we are launching a new promotion, which
allows them to increase their share via RevShare. All new affiliates that have registered
with Biamo will get a higher RevShare rate, once this promotion is launched. You will
earn 80% more.

To participate in the promotion you need to register with Biamo and drive traffic to our
offers.

Within 30 days as of the registration date, 80% of our income from your players will be
credited to you.

Start working with a trustworthy affiliate on convenient conditions!

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Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: support@biamopartners.com
 
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Hybrid VS RevShare: Why RevShare is more profitable for website owners than
Hybrid


When it is time to decide on offers and the affiliate network, you face a number of
questions:
who to work with, which offer to choose, which payment model is preferable?

And while CPA is absolutely clear - it is the option for those who want to get their money
"here and now", one has to contemplate when it comes to RevShare and Hybrid.

This article will explain why RevShare is more profitable than Hybrid rates, provided
that you want to drive traffic from your website and collaborate with us long-term.

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Advantages and disadvantages of Hybrid

The Hybrid model is a combination of CPA and RevShare. That is, the webmaster gets
paid whenever a deposit is made, and then receives a share of the income that the
player brought to the casino.

The hybrid model has a variety of advantages:

- you get paid both immediately and for the entire period that the
player brings in money;

- you can work long-term;

- Suitable for SEO traffic, which is basically a passive income.

Among the disadvantages: the payout percentage and the payout itself for the hybrid
model is lower than for RevShare. Also, this payment can be enabled only by
agreement, so you will need to contact your manager and discuss the terms.

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Advantages and disadvantages of RevShare

RevShare is a rather classic option for betting and gambling offers. It is a long-term job
for those who want to continuously cooperate with Biamo, receiving regular payments
for attracted players.

Among the advantages of RevShare:

- long-term work -- you bring in quality traffic, they make bets, you get paid;

- high rates - for example, right now new affiliates get 80% on RevShare;

- payouts are regular, not just once-off, like with CPA.

However, RevShare has some disadvantages, too. You won't get your income
immediately, and if you attract low-quality traffic that won't play in the
establishment, you won't get to see your money.

RevShare is for webmasters who know how to work with traffic and bring good leads
to the advertiser.

Summing up

It is up to each individual to decide what to select, depending on their traffic, skills and
preferences. We recommend working with RevShare, as we are interested in long-term
cooperation with our affiliates.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: support@biamopartners.com
 
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Is SEO alive? Get $ from your site

In gambling it is commonplace for SEO teams to pay lots of attention to the casino
functionality, website development and software updates. However, little time is allocated
for the monetization process and its SEO component.

As a result you have clicks, registrations, but conversion into income is minimal. So what
needs to be done to increase it and monetize traffic? Read on to find out!

Remarketing

There are plenty of reasons for why a user cannot bring income to a casino. Ergo, you
need to hook the user’s attention to the platform. If you weren’t successful the first
time, you should try a second, and a third. Make use of remarketing.

For example, compete for “broad” keys. So, we have “casino” as a request. If we
promote it to a cold audience, we get unfounded high expenses with a low probability
of conversion and recoupment.

If you lower the bid for the cold audience and raise it for the same “casino” key, but for
the warmed-up TA (e.g. the segment that had accessed the site previously), you get an
optimal outcome. Here, despite high promotion costs, you get a high probability of
recoupment.

Processing key words and link mass

First of all, you need to assemble a kernel of the most common requests for the casino
that will yield a good outcome from promotion.

Second, you need to use these requests within the website. Integrate them into the
casino’s structure. Create more pages so that every section contains a specific group
of keys, thereby improving its rating in the search results. People need to understand
that you are the best and most popular at the moment.

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In regard to link mass, purchase links via exchanges and establish partner relations
with other companies in the gambling sphere. It is essential that other resources also
have links to your website, and prestigious ones preferably. This will increase the
website’s external link mass, thus its popularity.

Summing up

The presented recommendations are quite common, but they help to better place
your casino in the search results. All these methods make it more popular, attract
more clients, and enable you to convert them into income for the company.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: support@biamopartners.com
 
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Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: support@biamopartners.com
 
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What is LTV and what is this metric used for in gambling?

LifeTime Value is one of the essential indicators for developing a casino. Read on to find
out what it is, where this metric is used and how to calculate it.

What is LTV?

In the simplest of terms, LifeTime Value shows how much money a client can bring into
the casino throughout his engagement with the project. Note that this doesn’t apply to
a specific person, but rather the average or maximum limit the user won’t cross.

In gambling this metric is useful not only for the casino overall, but also in specific cases
and its various vectors. For example, you can determine the more profitable
games/categories and focus on them, while completely removing other options.

But then the logical question arises. Why is it necessary to calculate LTV? Well, it gives
you an idea of the traffic cost when scaling up your casino. Since clients are mostly
attracted by webmasters, it is quite important to assess the cost of one client, and the
maximum income he can produce.

If a user brings in less money than was initially expected, the business stands at a loss.
There is no point in purchasing this type of traffic.

How to calculate LTV?

There are several formulae you can use to calculate LTV. The longest, yet the most
accurate, is to track the income of a certain group for a couple of months. This will help
you understand how much time players spend on the platform and how motivated
they are to continue playing and being in the casino. You can say the experiment is over
once they stop giving you an income.

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If this option seems a bit time-costly, there is another way. Take a fixed time period, a
week or 14 days. Then ,make use of special analytical tools. In other words, even AI can
forecast the results and complete your income graph. For example, Google Analytics is
a good option for this.

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Summing up

So, LTV turns out to be quite the indicator. It is important for the gambling vertical, since
it enables you to assess the return on each client and compare the costs.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: support@biamopartners.com
 
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3 GEOs that you should be aware of, if you’re working with Biamo

We wrote a review on 3 countries that you should consider to work with. These are the
top Biamo GEOs where you can get a good ROI.

Check them out if you’re looking into geos.

Review: Italy

Italy allows all types of gambling games, including casino and sports betting. Almost
65% of the population are Internet users, mostly mobile, though. So, don’t forget to
adapt your landing pages to a smartphone.

Select a traffic source:

- Facebook – Italy’s most popular social media;
- WhatsApp – the most popular messenger;
- Push notifications;
- UAC.

Italians play for the sake of playing, so use different emotions when working with this
GEO.

Examples of creatives:

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Review: Austria

The gaming industry is legalized in austria. Austrians don’t mind spinning slots or placing
a bet in a betting house. The only legal online casino is Win2Day, but the regulator
doesn’t restrict access to offshore platforms.

As for traffic sources, you can choose from:

- Facebook
- YouTube
- Twitter
- Instagram

62% of all users are active on Facebook. The most popular search engine is Google, and
Yahoo stands as the most prominent news aggregator.

Examples of creatives:

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Review: Finland

The country has a regulator that contains companies that run lotteries. Finland’s market
is regarded as having a monopoly in terms of gambling. The regulator constantly cracks
down on establishments, while advertising online gmabling is completely prohibited.

However, Finnish players still provide webmasters with a good ROI. The most popular
service in the country is WhatsApp, followed by Facebook. Instagram holds third place.

Conclusion

Despite high competition, European residents have a positive attitude towards online
gambling. This enables webmasters to have a good ROI. Remember the main
factor - people in high-income countries play for the experience, rather than the money.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: support@biamopartners.com
 
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account in the final calculation)
 
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Online Casino Affiliate Program - BiamoPartners is so confident in the quality of
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and you are ready to go and drive traffic!
 
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Three alternatives to Facebook for gambling and betting offers

Facebook is quite the mainstream source that most affiliate marketers start off with.
Also, Facebook is quite a hassle. It’s a pain to find trusted payment systems and
accounts are banned regularly. In addition, the auction for some GEOs is so overfilled
that the cost per lead could be unbelievably high.

However, Facebook isn't the only source of traffic out there. Affiliates use other traffic
sources, which turn out to be more convenient and profitable.

We will introduce 3 traffic sources that best suit gambling and betting offers.

ASO

ASO’s popularity is growing. While some are driving to smartlinks for applications via
Facebook and get banned within 3-5 days, others are reading up on app optimization.
ASO is promoting mobile applications in the Play Market and the AppStore.

It is possible to get to the TOP in a specific GEO and request, provided your
optimization is done properly. That said, your app will last well over a month without
getting banned. ASO traffic is also better quality. Players are satisfied with their request,
thus the install2reg and reg2dep are higher than in other sources.

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SEO

SEO traffic is just as valuable for advertisers. It also demonstrates a good ROI for affiliate
marketers. As a matter of fact, your own website is always a source of long-term income,
especially if you solicit high rollers and work via RevShare.

Despite the fact that creating and promoting a website is taken up by many, it is still not
so easy to get into the top range. Constant Google updates facilitate the appearance
of websites that are made for people in the top search results.

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TikTok

Webmasters that know how to utilize TikTok are aware of the fact that this source can
yield good ROI even in times of crises. TikTok is still deemed a fairly new traffic source.
The audience is quite indifferent to advertising. Many creatives convert very well in some
GEOs.

Conclusion

If you don’t want to work with Facebook there are plenty of alternative sources. The
listed examples are not the only options, by far. You can look into UAC, context, push
and much more.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: support@biamopartners.com
 
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Google Helpful Content Update: advice for website owners

In August 2022, Google launched Google Helpful Content Update - a new search
algorithm. Initially it is tested on English websites, however resources in other languages
will also be affected at a later stage. Read more on the update in the official Google blog.

We compiled several recommendations that can help you restore your website’s ranking
and avoid losing it in the future.

Don’t deviate from the main theme of the website

Website owners need to write their own content that is relevant to the website theme.
Digressing from the main topic is to be avoided. E.g. a website about legal aid won’t
fare well if gambling articles are included in the new update. That way you risk the
website’s ranking.

Personal experience is more important

Nowadays the key factor when ranking websites is the degree to which the described
experience is real, instead of key density. If it is a website or product review, it should
be true and supported by unique images and a personal opinion.

Reply to users’ questions in your articles

The content should completely answer the question of the user that visits the website.
There’s no need to include irrelevant information and digress from the main topic.
This will help the new algorithm improve your website’s ranking in the search results.

Do not reply to questions that have no answer

Google warns website owners of statements that are not true.

If you still decide to post such content, then make sure you point out to the user that
these are rumors or suggestions, not factual truth.

The main rule of the new update is so that website owners will post quality content.
It must satisfy the needs of users and provide answers to their questions.

There's no need to chase volume, in an attempt to outsmart your competitors,
purchase hundreds of key phrases or buy links. Simply create websites that help users
solve problems and Google will promote your website to the top search results.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: t.me/BiamoPartnersSup
Email: support@biamopartners.com
 
Tools for SEO specialists: what can be used for work

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Tools for SEO specialists: what can be used for work

There are dozens of programs that SEO specialists use. While some believe that all
of them are necessary, others are confident that only a couple will do.

Tools for analytics

There is no development without analytics. That’s why you need to know which services
to connect to your website and what they track. Here are some of the most popular
analytics tools:


  • Yandex.Metrics – allows you to track user behavior, where people are coming
    from and who navigates to the website;

  • Google Analytics – A similar tool, but from Google;

  • Yandex.Webmaster – a service for SEO. It can help to track request stats, manage
    indexation, run diagnostics and troubleshoot your website;

  • Google Search Console – a similar solution brought by Google.

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There are services that analyze a competitor's website:

  • PR-CY — a comprehensive website analysis. Displays the number of indexed
    pages, traffic data, number of links to the website, etc.;

  • LinkCheckerPro — can find external links to the website, which is necessary for
    working with mass links;

  • SEMrush — helps to assess competitors by a range of criteria. You can observe
    website ranking by requests, run audits, calculate the promotion budget;

  • SpyWords — analyzes competitors, searches keywords and other information.
    Some of the aforementioned tools are technically free. Some are completely
    free, but you have to pay to use others.

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Compiling a semantic kernel

To compile a semantic kernel you can use:

  • Key Collector — finds key phrases, determines the cost, seasonality and
    geographical dependence. It can detect relevant pages for placement and get
    relinking recommendations;

  • RushAnalytics — a more developed service. It can analyze ranking, compile a
    site’s semantic kernel, conduct audits and track companies’ reputation;
    Tools for processing text will also come in handy for creating tasks for
    copywriters, editors and designers.

Conclusion
SEO specialists have a large selection of tools available. Everyone chooses his set of
tools based on the task at hand and personal preference.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: @BiamoPartnersSup
Email: support@biamopartners.com
 
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Optimize your site for the Google Page Experience algorithm: advice and
recommendations


In the process of promoting your website, you realize that every position is precious.
You rank lower than your competitor → less traffic → less leads → lower payouts.

The Google Page Experience algorithm was announced in 2020 and was released in
June 2021. Some webmasters still wonder how to optimize their website to the new
reality.

What does Google Page Experience analyze?

Google Page Experience evaluates webpages by the quality of interaction with the user.
The algorithm uses a new set of performance indicators to assess whether the
navigation on the website is convenient for users.

Indicators that affect Google’s evaluation:

- Mobile device compatibility;

- Security;

- Advertising;

- Core Web Vitals

The latter point consists of 3 metrics:

  • LCP – loading speed;

  • FID – the delay after the first interaction with the page and how the browser
    reacts to it;

  • CLS – displays the degree to which the page layout “jumps” once fully loaded.
You need to consider all these points together to get a good rating during evaluation.

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Recommendations for website optimization

1. Optimize your website to suit mobile devices and use Google Search Console to
find existing bugs;

2. Switch to an HTTPS protocol. To do that you need to install an SSL certificate;

3. Find loading speed issues using Google PageSpeed Insights and fix them;

4. Avoid pop-ups. They lower your assessment grade;

5. Use AMP and make sure it is configured correctly;

6. Use strong passwords, check for viruses, delete unnecessary flags, update
your CMS and don’t use outdated versions;

7. Check the website IP in spam databases, e.g. Spamhaus.

Conclusion

Page Experience is still not a deciding factor when it comes to website ranking.
Google still places in the top those pages that provide the best information, even
if UX is lacking.

Optimizing key indicators will help you outsmart your competitors and stand out.

Contact info:
Skype: live:.cid.dfe175be2417cd13
Telegram: @BiamoPartnersSup
Email: support@biamopartners.com
 
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Biamo is a gold sponsor of the "AffToTraff" conference

image.jpg


Biamo is a gold sponsor of the "AffToTraff" conference

The online conference "AffToTraff", which will focus on the gambling vertical, will be
held on December 15. There you will see the following presentations about:

⭐ mobile apps in gambling;

⭐ gambling with Facebook;

⭐ the details of working with Facebook;

⭐ streaming in gambling;

⭐ how events can affect the conversion;

⭐ SEO in gambling.

You will get a lot of useful information and also you can win a cool massage chair
from Biamo .


"AffToTraff'' is a completely free conference that will be held online and that means
everyone can participate! All you have to do is sign up on the official site, and then
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time.

See you December 15 on AffToTraff!