A Web Service You Wish Existed

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Ok I thought of something I could say here.
I would like a cross-ppc platform API. Either via scraping or using their real API.
So class structure may be like

  • PPCManager
    • Campaign
      • Adgroup
        • Keyword
        • Ad
        • Settings
    • PlatformInstance(campaign $c)
      • MSNPlatform(campaign $c)
      • YahooPlatform(campaign $c)
      • GooglePlatform(campaign $c)
The idea behind having PlatformInstance is that you can call ONE set of functions to add the ads/keyword data to whatever you want without unique functions.
That way you can just call it like this
PHP: 
$ppcManager=new PPCManager();
$ppcManager->createCampaign("Obama");
$ppcManager->setDefaultURL("Obama", $myurl);
for($i=0; $i<sizeof($myadgroups); $i++)
{
$ppcManager->adAdgroup($myadgroups[$i]);
$ppcManager->adTextAd("Obama",  ,$myadgroups[$i]->getAdgroupName(),$headline, $line1, $line2, $displayurl);
$ppcManager->createOnYahoo(true);
$ppcManager->createOnGoogle(true);
}
$ppcManager->uploadCampaign();
I'd make it myself but don't have the time. Also with adwords and their new beta, honestly I'd be worried all the regexs would break.
 


@xmcp123: You mean like a single interface to create and control campaigns across all three ad platforms?

From what I've read Yahoo only has limited access to it's platform.
 
Yea it would be pretty nice. Yahoo is all closed up so that's out. And with google and msn having full-featured desktop clients, and easy campaign conversions, seems a web-based interface that combines the two wouldn't offer much. I do like the idea though - seems like it has some potential.
 
We need an ebook that makes me $100 a day doing nothing but typing in google.

(or scratching my balls)
 
Expanding on XCMPs idea, if you made some type of 'smart' bid/PPC management tool aimed at smaller affiliates, I think it would do well. For example, P202 came in as a free solution to some high-cost tracking solutions and dominated. If you made a free version of something like Marin (a tool that basically 'runs' your PPC campaigns for you), I'm sure it would be well received. I made a real hacked up version of something like this that goes into Adwords and basically does all of my optimizations (adjusting bids, removing shitty adgroups, removing low ctr sites, dayparts, etc). The problem is that if it does what you want it to do, chances are you'll make a killing with it and won't want to sell it, yet alone give it away for free. Although you could put out a primitive, but workable version, and then when people start coming at you with feature requests, upsell them on a Pro version (kind of like what p202 did). Just a thought.
 
illeat said:
Expanding on XCMPs idea, if you made some type of 'smart' bid/PPC management tool aimed at smaller affiliates, I think it would do well. For example, P202 came in as a free solution to some high-cost tracking solutions and dominated. If you made a free version of something like Marin (a tool that basically 'runs' your PPC campaigns for you), I'm sure it would be well received. I made a real hacked up version of something like this that goes into Adwords and basically does all of my optimizations (adjusting bids, removing shitty adgroups, removing low ctr sites, dayparts, etc). The problem is that if it does what you want it to do, chances are you'll make a killing with it and won't want to sell it, yet alone give it away for free. Although you could put out a primitive, but workable version, and then when people start coming at you with feature requests, upsell them on a Pro version (kind of like what p202 did). Just a thought.
Click to expand...
Ok. So prosper202 is mass deployed. Remember, it also has had 2 major security vulnerabilities?
That was a very professionally put together piece of software. Really it was. And it still had those issues.
But someone hacking a p202 means they have our campaigns. Someone hacking what you described would allow someone to actually alter campaigns, and easily max out a credit or debit card.
Even if the software itself is 100% secure(impossible), it would still create massive risk simply because the server it's deployed on might not be as secure as the software itself.
And as soon as you have mass deployment, you make yourself a target for mass hacking. Home rolled scripts are harder to find, harder to make sense of, and require a lot of time and effort. I'd bet this is part of the reason(aside from profit) that t202pro is only on their server and not distributed.

Just my 2 cents.
 
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