This deal makes the Google / DoubleClick acquisition look like chump change.
Breaking - Microsoft to Acquire aQauntive for $6 billion | Marketing Pilgrim
aQuantive is the parent company of Avenue A | Razorfish, Atlas, and DRIVEpm. Some of you may have worked with DRIVEpm (a network), and the other two are very well known companies too.
Breaking - Microsoft to Acquire aQauntive for $6 billion | Marketing Pilgrim
aQuantive is the parent company of Avenue A | Razorfish, Atlas, and DRIVEpm. Some of you may have worked with DRIVEpm (a network), and the other two are very well known companies too.