We should be embracing the free networks

Tedel

Tedel

between her boobs
Feb 21, 2008
802
4
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Peru
heptagrama.com
[RANT]
As you may have noticed, Twitter and Facebook have sort of become synonyms of "Internet marketing" in some circles. What people don't seem to notice is that working on Twitter and Facebook forces you to work against ridiculous reach and useless links.

Facebook shows your updates to less than 1% of your followers unless you pay them; and Twitter redirects all links on their site through the t.co domain name. Have you ever checked this? (source: http://t.co/robots.txt)

Code: 
User-agent: twitterbot
Disallow:

User-agent: *
Disallow: /
Twitter and Facebook are useless!

Free networks, on the other hand, are crawled and indexed by search engines. A few have the "nofollow" tag (such as GNUsocial) but others don't (such as Diaspora and Pump); and you could easily download the software, install it on a server and create your own node removing the nofollow if you wanted to...

…but no… so-called Internet marketers still think Internet marketing is now "social". Bullshit. We should embrace and promote the free networks. It is even convenient for us.
[/RANT]
 


Well each network is good for different goal. When you want to reach a specific audience Facebook in many cases is the best option for targeting.
 
Broadcast networks have fought Aereo-like services in courts to ensure that these services will not affect their revenue streams. Yet, as other digital services and consumer viewing habits continue to threaten the networks’ business models, broadcast networks’ battles with Aereo, may really be a battle with themselves.
 
This thread goes a ways back, so I'm sure people have begun to change their perspective when it comes to "nofollow" links on social media. Organic traffic from social media has contributed a lot to the success of a number of SMEs.

Also, my friend who works for a social media agency mentioned that "virality" is achievable now–with a proper strategy! Platforms like LinkedIn and previously, TikTok, which had/have limited content creators–meaning there are more consumers than producers. So, whenever you post something, you have a larger audience waiting for you.

Also, even if hypothetically speaking you've tapped into a bigger audience through your social media posting. The main hurdle will be turning your audience into consumers or better yet–clients. The trick is making the best out of your links. Whether it's having amazing CTAs or superb proposals–you need to make every single click count.
 
They are not bad, but free networks should get more attention nevertheless. Just imagine what they could do if they were popular.
 
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