Thoughts on a Flat Rate CPA Ad Network model?

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Adguy

the "eh" team
Nov 3, 2007
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www.admobix.com
Need your feedback please on the concept of a Flat Rate CPA Network.

What I mean by this is the following:

As you all know, there are a ton of CPA Networks out there, mostly peddling the same offers, with no new twist.

We are looking to start a CPA network as well, but looking for that twist that will differentiate us. One idea being bounced around is a flat rate model rather than network commissions.

Meaning: As you may know, a network takes a % of the bounty an advertiser pays out, and pays the affiliate the balance. So, the more $$ you make, the more $$ the network makes.

With a flat rate model, the network would take a monthly flat fee, and you would be paid the full bounty that the advertiser pays. Think of it like an All you can eat buffet. Pay a flat fee, and eat all you want, or in this case, generate all the traffic at advertiser payouts.

For smaller publishers, (ie, less than $5K per month), this may not make sense. However, for publishers with revenue greater than $5K, rather than paying a commission on every dollar, paying a monthly flat rate to the network may make more senese.

Agree? Thoughts?
 


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