Sell Dreams, not Products..



Once I was told I could be anything I want... So I joined Wickedfire, this is my dream come true.
 
I can think of one or two people who thought they were selling dreams.

It turned out they were actually buying nightmares.

From WF.
 
You know what sells stuff better than dreams?

Nightmares, that's what.

Fear is a stronger motivator than hope. That's why you they sell wart remover and not wart preventer.
 
Sharksfan said:
You know what sells stuff better than dreams?

Nightmares, that's what.

Fear is a stronger motivator than hope. That's why you they sell wart remover and not wart preventer.
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Your logic is inconsistent because someone could take wart preventer in fear of getting warts
 
dud96 said:
are this quote is true ? :_
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dud96 said:
are this quote is true ? :_
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Depends on what you're selling, but as a buyer in the newbie IM world would you be more likely to buy something called 'how to make a website guide' or 'how to make $10K in 30 days while traveling the world'?

Same goes for many, many markets. Just go to the grocery store and look at the labels of commodities. Pay attention to the image, who it's targeting, etc. You'll notice a lot sell the dream of being the #1 best mom, lol. It works.
 
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