Really Good Emails



Those are good if you're a big brand or want to model good design after big brands.

Those emails are exactly what NOT to do in email COPYWRITING.

The biggest problem I find, is these emails try to appeal to everyone

That's a big no-no in email, or direct response in general.

I could go on and on...

But you really can't go wrong modeling what the big brands are doing in your niche.

I guess it really depends on what outcome you're trying to achieve.