Looks great.
My problem with IfTTT is lack of privacy... If I thought up a great money-making "recipe" then they'd proudly display that recipe on their front page for everyone else to use too... Defeating the point in using it.
Hosting it myself is the bomb. I'm going for it as soon as I can steal a few minutes to install it.
@CCarter: This is just what you need for the dashboard to expand its' functionality even further... All you'd need to do really is make it so the installation of pipe is done at the same time/in the same process as the installation of your dashboard, so the enduser doesn't have to think about installing something else... Et voila: A widget in the dashboard that automates whatever they want to do on the web is built in from the start. Perfection.