But that changed when someone at a party showed Mr. Tiffany a snapshot on his iPhone: a $900,000 check from an ad network. The acquaintance said he had gamed the ad network into thinking he hosted sites with big traffic. "It got me thinking, 'We should take a look at this,'" said Mr. Tiffany, the chief executive of the company.
LOL, Dude outted his methods at a party to a friend, then that "friend" created a company to detect his methods and snitch... lol - That's why you keep your mouth shut...