Offline marketing with CPA offers - Do you?

CodSpot

Win
May 18, 2010
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Mars
www.codspot.com
Well, I've been thinking of tackling this beast lately, have been putting a lot of thought into it, would be interesting to get out and actually interact with the community, while still promoting my offers. I've lived in this specific community for about 18 years and have it completely figured out, it consists of the following (its a small island at the NE tip of florida):
1. TOURISTS
2. Retired old people
3. Hippies
4. Lots of unemployed people (Biz offers boomin!)
5. Younger crowd/college students



How many of you do offline marketing with your CPA offers?
Do CPA networks frown upon offline marketing?
Do you push paid offers? Zip/email submits? Surveys? (Obviously would narrow it down to a niche for the area)
Methods of distribution? I've read of a few, flyers, small signs (busy intersections), word of mouth, business cards, etc.
Legalities?

Just want to get some personal experiences/opinions before I decide to drop a few hundred on some prime flyers/signs :p :love-smiley-083:
 


Only if you want to waste some of the valuable time you have, coz if you are trying to meet them to put their email address on "email/ZIP submit" then you are wasting your time + Once they get bombarded with those emails, then all you are going to get is "Fuck off". At the same time, i always wondered about the success rate of flyers.

Prolly not worth it. The only thing that might work is physical product or netflix kinda offer. Just a tip, always get a domain and then presell or just redirect to aff page.

Lets c what others have to say.
 
I did flyers and bandit signs. Flyers have potential but would require a lot of work to keep up with--and ultimately pretty low profit for the amount of time you'd put in. Paying someone else to distribute them isn't reliable because you won't be able to make sure they're actually distributing them.

Bandit signs were a mega-fail.
 
Only if you want to waste some of the valuable time you have, coz if you are trying to meet them to put their email address on "email/ZIP submit" then you are wasting your time + Once they get bombarded with those emails, then all you are going to get is "Fuck off". At the same time, i always wondered about the success rate of flyers.

Prolly not worth it. The only thing that might work is physical product or netflix kinda offer. Just a tip, always get a domain and then presell or just redirect to aff page.

Lets c what others have to say.


I'd steer clear of email/zip submits and only offer physical product or service offers. Also, thought of targeting local businesses. Lots going on in my brain at the moment haha
 
It seems like I was told by at least one network that offline marketing wasn't allowed. Granted, if you're driving traffic through your site first (which you would have to do) I don't know how they would ever catch on to what you were doing.

I thought about trying to do credit card sign ups on college campuses. There were tons of companies doing this when I was in school, and some of the payouts per application are pretty good.
 
It used to work with the Netflix offer. Short memorable domain, and a cheap billboard or something.
 
Been hearing some submits being promoted on the radio lately, I'm sure those people are running their own backend though.

Also knew a few guys buying in http://mediabids.com and Nationwide Newspapers Advertising but again they were actual advertisers not just affiliates. There was some gay wso about slapping your netflix redirect domain on pizza boxes awhile ago, not sure if that kinda thing is up your alley.
 
It used to work with the Netflix offer. Short memorable domain, and a cheap billboard or something.

I'm still getting them in the mail, sometimes a few times a month. Special offer, first month free, bla bla... go to www. blabla .com/specialoffer within bla bla days... Must've been converting like crazy in the beginning, not sure if still is.
 
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can it work - yes

is it worth your time - maybe

The way i think about it, is how much do i pay for an impression, a click, and email sign up, etc. Then, how much would it cost to do that offline.
 
There are offers in direct mail that are working right now, going into call centers. If anyone is interested PM me.

Doing flyers and telephone pole signs seems to be a waste of time due to the small numbers you'll be hitting. Unless the offer is for a local business your conversion is going to suck. People do the whole Lose Weight call 1-800 all the time, so the right offer always works, problem is, do you want to test 40, to find the right one?
 
I did flyers at local ccs with student loan offers--worked out okay. Overall the numbers are just too low to make it worthwhile though. I guess for a beginner who needs easy money it's a viable way to go.
 
I think QR codes will become very effective as the smartphone community starts adapting. We've launched them at Essociate as a "banner" option and will be releasing a QR specific suite of products coming soon. Data to follow...
 
I tested some offers using Pay Per Call using tiny classified ads (I heard all the Don Lapre jokes, so please hold them, thanks). My results were decent/mixed, and I believe there is potential in advertising to those without computers.

Downsiides = there were many. Some of the staff at these little papers in the boonies are slow to respond, and they refuse to accept certain types of ads. The advertiser had to approve my ad copy, and the call center for the offer I ran wasn't open 24/7 (some of them may be). You need TONS of patience for this, and it often takes a week for your ads to be published. Not that many offers are available yet for this.

Upsides = You can reach thousands of people who haven't been exposed to affiliate ads. It's cheap to advertise, and you get decent call tracking from RingRevenue.

I'm gonna go back to this and try it some more. :)
 
what blueyonder said but it was even more a disaster for me. Ive tried pretty much everything the only conclusive result was that flog style landers with a memorable domain named worked great for direct mailing.
 
I tested some offers using Pay Per Call using tiny classified ads (I heard all the Don Lapre jokes, so please hold them, thanks). My results were decent/mixed, and I believe there is potential in advertising to those without computers.

Downsiides = there were many. Some of the staff at these little papers in the boonies are slow to respond, and they refuse to accept certain types of ads. The advertiser had to approve my ad copy, and the call center for the offer I ran wasn't open 24/7 (some of them may be). You need TONS of patience for this, and it often takes a week for your ads to be published. Not that many offers are available yet for this.

Upsides = You can reach thousands of people who haven't been exposed to affiliate ads. It's cheap to advertise, and you get decent call tracking from RingRevenue.

I'm gonna go back to this and try it some more. :)


Did you try bandit signs with your pay per call campaign???