I'm pretty new to the SEO world. How can I track what google keyword was clicked on to get to my lander? I use P202 and with adwords/facebook/anyone I put in the variable name at the end of the link I use int he ad. But for organic search, how do I determine what keyword the user clicked on?
I know I can use GA, but I'd prefer to use as little of google's tools as possible.
I know I can use GA, but I'd prefer to use as little of google's tools as possible.