I have been using adwords for over 3 years. Yearly budget of about 250k. So I am pretty familiar with google and their slaps and how to get around them.
This new first page minimum bid though is an outright joke. Let me explain.
I set up a new campaign for "widgets.com"
Keyword "cheap widgets" = 5/10QS Bid is below first page bid estimate of $2.25
Now how I understand it to be is that there are other people advertising for that same keyword and for my ad to show I will have to bid at least $2.25. So I go to google.com and search for "cheap widgets" just to see who my competition is for this keyword.
Guess what I find....................
There are not any ads at all. Hmmm... I say.
I check over 500 of this campaigns keywords and over half of them are that way. One is even at $100 minimum first page bid with no ads at all but when you search for that keyword! I do not have any quality scores of less than 5 on any of these keywords. So what gives?
anyone else ever see this problem?
Seems to me that it is still the same old crap of $10 inactive keywords that we had before.
J
This new first page minimum bid though is an outright joke. Let me explain.
I set up a new campaign for "widgets.com"
Keyword "cheap widgets" = 5/10QS Bid is below first page bid estimate of $2.25
Now how I understand it to be is that there are other people advertising for that same keyword and for my ad to show I will have to bid at least $2.25. So I go to google.com and search for "cheap widgets" just to see who my competition is for this keyword.
Guess what I find....................
There are not any ads at all. Hmmm... I say.
I check over 500 of this campaigns keywords and over half of them are that way. One is even at $100 minimum first page bid with no ads at all but when you search for that keyword! I do not have any quality scores of less than 5 on any of these keywords. So what gives?
anyone else ever see this problem?
Seems to me that it is still the same old crap of $10 inactive keywords that we had before.
J