I'm 100% new, so I want to make sure that I have EVERYTHING down pat. After reading around all night, it seems that every site has a somewhat similar plan:
1. Find a niche. As evidenced in the NO EXCUSES! threads, it can be pretty much anything. Eye-raping animated gifs for Myspace to Japanese cars. Something that people (eventually) get the credit card out for is preferable. Or at least semi-related to something that people buy online.
2. Buy your own domain, set up a server. I'm assuming that this is so you have more control over the system than by hosting on wordpress.com or whatever. And because myshittywebsite.com is better than myshittywebsite.wordpress.com, right?
3. Make your site. Wordpress framework + template + various doo-dads seems to be the setup of choice. Create a good layout, focusing on ad placement, making sure it's prevalant, but not shoving it down the visitor's throat and making him leave. Also don't make the site obviously just an ad vehicle.
4. Create content. Or steal content. Just get content. Content, content, content. Better content means better desirability for all concerned: you, visitors, advertisers, search engines.
5. Get people to advertise on your site. Usually connected to the niche. They pay you. Sometimes based on click-throughs, sometimes based on impressions (pageviews, right?), somtimes based on actual consumer sales (these would be affiliates, no?). Google's Adsense seems to be the most popular, it's fucking everywhere. Adjust advertisements and advertisers based on traffic.
6. Get traffic. Buy traffic sometimes. More traffic = higher revenue. Good traffic brings more revenue than regular traffic. But buying good traffic = higher expenses, so creating traffic (organic traffic?) is better than buying traffic. This leads us to....
7. SEO. Being the #1 result in Google/OtherSearchEngine in your niche brings more organic traffic. This can be achieved through placing links on forums and social networks, blog comments, and other websites (sometimes trading links with other sites in the same niche). High-quality sites (NYTimes, Wikipedia, etc.) are more desirable than your sister's Harry Potter fanfic site (What if Snape didn't kill Dumbledore?????). #1 is the goal, right?
8. Other traffic-generating methods. Social bookmarking, high-view blogs, old-media mentions, repeat visits.
9. ????? (Ctrl+C, Ctrl+V)
10. PROFIT!!!
Now, assuming I have this all correct (I'm sure I'm missing something), I have a few questions.
-Early in a site's life, it seems that the only way to get traffic is to buy it. Should every site aim to eventually have 100% non-bought traffic, or should this be only considered a realistic goal for a small portion of created sites? Should you aim for this at the start, or should it be only attempted if the conditions are right? In other words, do you ever stop buying traffic?
-What do the various doo-dads mention in step 3 do? Why do I need them?
-The blog format seems to be most popular, followed by newspage + content database. What are the advantages of this? What other forms are effective?
-In number 4 I said that better content is better. But it seems that many people are utilizing Wikipedia scrapers and the like, at least on some sites, so does content quality really matter that much? How does the plan change if you have 100% dynamite, completely original content?
-Do you see any errors in the steps above? Would you add anything? Would you change anything? Is there anything that I shouldn't be worrying about while just getting started?
(Sorry for the long-winded post. I'm just fascinated by this, and I want to know everything I can before starting.)
1. Find a niche. As evidenced in the NO EXCUSES! threads, it can be pretty much anything. Eye-raping animated gifs for Myspace to Japanese cars. Something that people (eventually) get the credit card out for is preferable. Or at least semi-related to something that people buy online.
2. Buy your own domain, set up a server. I'm assuming that this is so you have more control over the system than by hosting on wordpress.com or whatever. And because myshittywebsite.com is better than myshittywebsite.wordpress.com, right?
3. Make your site. Wordpress framework + template + various doo-dads seems to be the setup of choice. Create a good layout, focusing on ad placement, making sure it's prevalant, but not shoving it down the visitor's throat and making him leave. Also don't make the site obviously just an ad vehicle.
4. Create content. Or steal content. Just get content. Content, content, content. Better content means better desirability for all concerned: you, visitors, advertisers, search engines.
5. Get people to advertise on your site. Usually connected to the niche. They pay you. Sometimes based on click-throughs, sometimes based on impressions (pageviews, right?), somtimes based on actual consumer sales (these would be affiliates, no?). Google's Adsense seems to be the most popular, it's fucking everywhere. Adjust advertisements and advertisers based on traffic.
6. Get traffic. Buy traffic sometimes. More traffic = higher revenue. Good traffic brings more revenue than regular traffic. But buying good traffic = higher expenses, so creating traffic (organic traffic?) is better than buying traffic. This leads us to....
7. SEO. Being the #1 result in Google/OtherSearchEngine in your niche brings more organic traffic. This can be achieved through placing links on forums and social networks, blog comments, and other websites (sometimes trading links with other sites in the same niche). High-quality sites (NYTimes, Wikipedia, etc.) are more desirable than your sister's Harry Potter fanfic site (What if Snape didn't kill Dumbledore?????). #1 is the goal, right?
8. Other traffic-generating methods. Social bookmarking, high-view blogs, old-media mentions, repeat visits.
9. ????? (Ctrl+C, Ctrl+V)
10. PROFIT!!!
Now, assuming I have this all correct (I'm sure I'm missing something), I have a few questions.
-Early in a site's life, it seems that the only way to get traffic is to buy it. Should every site aim to eventually have 100% non-bought traffic, or should this be only considered a realistic goal for a small portion of created sites? Should you aim for this at the start, or should it be only attempted if the conditions are right? In other words, do you ever stop buying traffic?
-What do the various doo-dads mention in step 3 do? Why do I need them?
-The blog format seems to be most popular, followed by newspage + content database. What are the advantages of this? What other forms are effective?
-In number 4 I said that better content is better. But it seems that many people are utilizing Wikipedia scrapers and the like, at least on some sites, so does content quality really matter that much? How does the plan change if you have 100% dynamite, completely original content?
-Do you see any errors in the steps above? Would you add anything? Would you change anything? Is there anything that I shouldn't be worrying about while just getting started?
(Sorry for the long-winded post. I'm just fascinated by this, and I want to know everything I can before starting.)