Apparently it can't be delayed anymore. We have to meet with our adwords rep next week and take note of the hot tips that he/she will pass onto us. That's the pretend agenda. Of course the real agenda is that they want to suss us out.
Our marketing guy is terrified, since conventional wisdom says if we try to bullshit or stonewall on our true ROI or conversion rate (we don't use Google conversion code), we can get hammered.
Any survivors of a Google anal probe? Any tips?
Our marketing guy is terrified, since conventional wisdom says if we try to bullshit or stonewall on our true ROI or conversion rate (we don't use Google conversion code), we can get hammered.
Any survivors of a Google anal probe? Any tips?