How desperate sounding... But there is actually something to this strategy...
Google itself has become something a lot bigger than a search & email provider. Between coming the next big ISP and the next big utility company, Yahoo might be betting that they can edge in and take this space away from the googster as google is thought of differently by the masses.
One small problem. It's still yahoo.
Cool snacks and couches aren't going to make people forget that it's Yahoo. And Yahoo doesn't have a gazillion dollars to burn, like Bing does to gain a 1% marketshare. So what are we really talking about? We're talking about "office swag" and "free snacks" because at the end of the day, it's still Yahoo and it's always going to be Yahoo.
This is like a fucking rapist bragging that he has a super sick house with the best decorations. Cool, but you're still a fucking rapist. And yes, I did just compare Yahoo to a rapist and it wasn't by mistake.
No, it's more like taking care of your car. If you just ignore it and don't maintain it, it's not going to run very well.
People hate their 9-5's because of the lack of this type of shit!
No, it's more like taking care of your car. If you just ignore it and don't maintain it, it's not going to run very well.
People hate their 9-5's because of the lack of this type of shit!
Point is, Yahoo is done. It has less of a chance to make a comeback than the new digg does. It's over, snacks and "swag" aren't going to save it. Jesus christ himself couldn't save Yahoo.