This may seem like a dumb question if you know the answer, but I have never seen this happen before:
I bid on a keyword that has 1.5 mill searches according to google keyword suggestion tool.
For some reason after two days my impressions are ass despite avg ad position of 3. I investigate further and run a custom campaign report and notice something called Impression Share (IS). Turns out I am getting less than 5% of the impression share.
What gives? I have nice tight ad groups and 7/10 quality score. Budget of 250. Competitive bidding price.
Anyone run into this and how did you solve this. Thanks.
I bid on a keyword that has 1.5 mill searches according to google keyword suggestion tool.
For some reason after two days my impressions are ass despite avg ad position of 3. I investigate further and run a custom campaign report and notice something called Impression Share (IS). Turns out I am getting less than 5% of the impression share.
What gives? I have nice tight ad groups and 7/10 quality score. Budget of 250. Competitive bidding price.
Anyone run into this and how did you solve this. Thanks.
