How is SEO ROI calculated?



If you want to know more about your SEO ROI, its depend with the factor below :
- what's your budget spent to SEO activities
- your time invest to build SEO strategies
- traffics come from (organics, direct, or referral)
- and lastly, compare the SEO budget with results, whether the SEO budget is larger than the income, or vice versa?
 
Subtract the monthly SEO costs from the estimated monthly revenue and then divide by the costs. Clearly, these are very rough estimates, but this should give you an idea for how big your opportunity is, and how much you could afford to invest in SEO. Digital Marketing Agency USA
 
If you don't have an existing method for calculating your marketing ROI, you can use the basic Investopedia formula, (Gain from Investment – Cost of Investment) / Cost of Investment. Then, multiply the resulting number by 100 to get your ROI in terms of percentage.
 
If you want your ROI percentage, use this formula:
(Gain from Investment – Cost of Investment) / Cost of Investment.
Then, multiply the resulting number by 100 to get your ROI in terms of percentage.
For the above example, you would do:

100,000 – 20,000 / 20,000
80,000 / 20,000 equals 4
4 x 100 = 400
Your ROI is 400 percent.
 
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