For those of you who use Google site targeting on the content network, do you do run-of-site targeting, or do you target specific pages?
The resource I read said NOT to use run-of-site, and that the effort to target specific pages is well spent (apparently the home page is almost always a money pit, and there are other pages that are best avoided like contact and privacy pages)
Only problem is that google doesn't allow that many placements in an ad group! I had about 1,000 placements and was rejected when entering a group of 2,000 more. So page specific targeting seems unworkable with such a low amount of specific pages allowed.
Any thoughts on this are appreciated especially workarounds to the page limit (more ad groups?)
The resource I read said NOT to use run-of-site, and that the effort to target specific pages is well spent (apparently the home page is almost always a money pit, and there are other pages that are best avoided like contact and privacy pages)
Only problem is that google doesn't allow that many placements in an ad group! I had about 1,000 placements and was rejected when entering a group of 2,000 more. So page specific targeting seems unworkable with such a low amount of specific pages allowed.
Any thoughts on this are appreciated especially workarounds to the page limit (more ad groups?)
