I have a few questions about sitelinks.
For one of my top ranking websites I have four sitelinks. Instead of showing the sitelinks, url title, and description, my site shows 2 word links/titles to popular areas of my site, but doesn't include the description or additional data sitelinks usually have. My first questions is: what can I do to promote the more expansive sitelinks that include more links as well as the page text/description?
Additionally, I'd like to "suggest" to google that it treats specific sections of my site with more authority, with the intent that these sections become sitelinks and replace specific sitelinks I currently have. Right now 2 of my 4 sitelinks are popular sections but not the most relevant to the topic. If I use webmaster tools to suggest to google that they demote specific sitelinks, as is the option, will they replace said sitelink with other relevant site sections? If I use this demote suggestion in webmaster tools do I run the risk of losing my sitelinks altogether? Is there any way to suggest specific sitelinks for google's consideration?
Obviously the long-term answer would be to build authority to the sections of my site I'm targeting. Is there a more simplier or easier strategy?
For one of my top ranking websites I have four sitelinks. Instead of showing the sitelinks, url title, and description, my site shows 2 word links/titles to popular areas of my site, but doesn't include the description or additional data sitelinks usually have. My first questions is: what can I do to promote the more expansive sitelinks that include more links as well as the page text/description?
Additionally, I'd like to "suggest" to google that it treats specific sections of my site with more authority, with the intent that these sections become sitelinks and replace specific sitelinks I currently have. Right now 2 of my 4 sitelinks are popular sections but not the most relevant to the topic. If I use webmaster tools to suggest to google that they demote specific sitelinks, as is the option, will they replace said sitelink with other relevant site sections? If I use this demote suggestion in webmaster tools do I run the risk of losing my sitelinks altogether? Is there any way to suggest specific sitelinks for google's consideration?
Obviously the long-term answer would be to build authority to the sections of my site I'm targeting. Is there a more simplier or easier strategy?