Google AdWord CTR question

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depends on what you're trying to do. For adsense arbitrage, you need a high CTR to be profitable. For affiliate marketing, 1% is alright if you have a kick ass sales copy that converts.
 
You mean CTR on your ads?

Aim for a minimum of 1% on the search network.

I have some doing just over 1% ranging up to well over 20%

It really depends on the niche and how focussed your ad copy and keywords are.
 
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