Free Prize Inside by Seth Godin

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rembrandt

rembrandt

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Jun 26, 2006
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I'm just reading FREE Prize inside by Seth Godin about building an innovative business idea and how innovation costs less than advertising. Anyone else read this book and tried out these principles. I'm interested to know how others have applied this theory into practice.
 


rembrandt said:
I'm just reading FREE Prize inside by Seth Godin about building an innovative business idea and how innovation costs less than advertising. Anyone else read this book and tried out these principles. I'm interested to know how others have applied this theory into practice.
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Well Jon is doing a pretty damn good job on this "buisness" - using his innovative contests to drive traffic and quality.
 
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