Ok so I set up my first ever campaign yesterday. It was a CPM campaign but I'm not sure how to take these stats and would really appreciate some advice.
Here's the stats from COPEAC: 59 impressions, 97 clicks, 164% CTR
I didn't get any leads or make any money off this particular offer and I'm not sure if it was the traffic or if the offer didn't convert. It was an offer aimed at the UK.
Another problem is that the advertisers stats are showing that I had 20,046 impressions and 107 clicks. Why are these numbers different? Also, I'm pretty sure I set up my tracking202 wrong because it's showing that I came out with 128 clicks and 97 leads. Could anyone explain to me what this all means?
Should I just try a different offer and see if that converts?
Here's the stats from COPEAC: 59 impressions, 97 clicks, 164% CTR
I didn't get any leads or make any money off this particular offer and I'm not sure if it was the traffic or if the offer didn't convert. It was an offer aimed at the UK.
Another problem is that the advertisers stats are showing that I had 20,046 impressions and 107 clicks. Why are these numbers different? Also, I'm pretty sure I set up my tracking202 wrong because it's showing that I came out with 128 clicks and 97 leads. Could anyone explain to me what this all means?
Should I just try a different offer and see if that converts?