"Etology" = that word used for an Advertising site!!! Oh my!
Etology = a science studying the behavior of animals and comparing to the behavior of humans, and some "as...e" puts an "Advertising" site on for this word!
No wonder N. Americans have No idea what an 'etology' is when I mention I studied it in Europe.
And the guy got a Nobel prize for it some 30+ yrs ago!